ABOUT

2012 SHORTLIST

COMPETITIONS / CATEGORIES

2012 RULES / REGS / FEES

NYF JURIES

2012 AWARD CEREMONY

NYF ADVERTISING HALL OF FAME

VIEW 2011 WINNERS

VIEW 2011 INDUSTRY AWARDS


CONTACT INFORMATION

New York Festivals
260 West 39th Street, 10th Floor
New York, NY 10018
USA

Tel: +1 (212) 643 4800
Fax: +1 (212) 643 0170

CONTACT US


2012 INTERNATIONAL ADVERTISING AWARDS - SHORTLIST


ART, TECHNIQUE & TECHNOLOGY


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Animation

LION

Nocturnal Migration

Alt.vfx

Special Effects

LION

Nocturnal Migration

Alt.vfx

Special Effects

Bupa

Bupa

Animal Logic

Special Effects

Hyundai Motor Company Australia

Elantra 'Shell'

Animal Logic

Cinematography

Lion/Tooheys Extra Dry

The Nocturnal Migration

BMF

Animation

Lion/Tooheys Extra Dry

The Nocturnal Migration

BMF

Direction

Lion Nathan / Tooheys Extra Dry

Nocturnal Migration

Exit Films

Innovative Use of Technology

Australian Football League

GAME SIGNATURES

George Patterson Y&R

Music: Original

Diageo/Bundaberg Five

Ain't No Nancy Drink

LEO BURNETT MCMAHONS POINT

Illustration

Leo Burnett

Apple Box

LEO BURNETT MCMAHONS POINT

Photography

Surfrider Foundation / Surfrider

Oil Spill

LEO BURNETT MCMAHONS POINT

Art Direction

Lion Nathan/ Boag's Draught

Russell Falls

Revolver

Acting

Bupa/ Bupa Australia

The Moment

Revolver

Direction

Bupa/ Bupa Australia

The Moment

Revolver

Direction

Doritos UK

Dip Desperado

The Glue Society

Mobile Apps / Interactive Tools

Pedigree Adoption Drive

Dog-A-Like

Whybin\TBWA\Tequila

Art Direction

Stihl Australia

Get Real. Get Outside

Whybin\TBWA\Tequila


BRAZIL

CATEGORYBRANDTITLEENTRANT

Typography

Billboard/Billboard

Typography - Madona

Almap BBDO Sao Paulo

Typography

Billboard/Billboard

Typography - Iron Maiden

Almap BBDO Sao Paulo

Typography

Billboard/Billboard

Typography - Jimi

Almap BBDO Sao Paulo

Copywriting

Billboard/Billboard

You shall never turn 28

Almap BBDO Sao Paulo

Art Direction

Fiat / Ducato

Ambulance

Leo Burnett Tailor Made

Innovative Use of Technology

Red Bull

Street Art View

Loducca

Web Applications / Interactive Tools

Red Bull

Street Art View

Loducca

Art Direction

Mtv Brasil

Balloons

Loducca


CANADA

CATEGORYBRANDTITLEENTRANT

Sound Design

Star Wars Identities

Vader

Bleublancrouge

Direction

Canadian Paralympic Committee/Paralympics

Running

Sons and Daughters


CHILE

CATEGORYBRANDTITLEENTRANT

Illustration

Rhein / Stabilo Boss

Highlighted

Prolam Y&R

Art Direction

Rhein / Stabilo Boss

Highlighted

Prolam Y&R


CHINA

CATEGORYBRANDTITLEENTRANT

Illustration

Zendai Art Supermarket

Art, for the price of everyday items

DDB China Group

Art Direction

Family Care For Grassroots Community(China)

The keyboard of isolation

DDB China Group

Art Direction

Samsonite

Heaven and Hell

JWT Shanghai

Illustration

Samsonite

Heaven and Hell

JWT Shanghai

Art Direction

Anta

Anta

JWT Shanghai


CZECH REPUBLIC

CATEGORYBRANDTITLEENTRANT

Art Direction

Skoda Auto / HR Department

How Far Your CV Can Take You

Leagas Delaney Praha s.r.o.


FRANCE

CATEGORYBRANDTITLEENTRANT

Acting

CANAL+

The Bear

BETC EURO RSCG

Direction

CANAL+

The Bear

BETC EURO RSCG

Humor

CANAL+

The Bear

BETC EURO RSCG

Copywriting

CANAL+

The Bear

BETC EURO RSCG

Editing

CANAL+

The Bear

BETC EURO RSCG

Special Effects

CANAL+

The Bear

BETC EURO RSCG

Animation

Renault

A Whirlwind of Change

BLUE ADVERTAINMENT

Illustration

Tag Heuer/Mikrograph Watch

Precision

CLM BBDO

Direction

Martini - Bacardi Global Brands

Luck Is An Attitude

FRED & FARID

Music: Arrangements

Martini - Bacardi Global Brands

Luck Is An Attitude

FRED & FARID

Photography

Wrangler

Stunt

FRED & FARID

Acting

Martini - Bacardi Global Brands

Luck Is An Attitude

FRED & FARID

Editing

Martini - Bacardi Global Brands

Luck Is An Attitude

FRED & FARID

Photography

Wrangler

Stunt

FRED & FARID

Cinematography

ORANGE

Hussars

Publicis Conseil

Art Direction

Dior

J'Adore

TBWA\Paris

Animation

Volkswagen Golf

Hedgehog

wanda productions


GERMANY

CATEGORYBRANDTITLEENTRANT

User Experience

Daimler AG

smart EBALL

BBDO Germany GmbH, Duesseldorf

Innovative Use of Technology

Daimler AG

smart EBALL

BBDO Germany GmbH, Duesseldorf

Illustration

Volkswagen Area View

See everything around you in front of you.

DDB Tribal Group GmbH

Art Direction

Volkswagen AG/Volkswagen Park assist

Parking precision

Grabarz & Partner Werbeagentur GmbH

Illustration

Closed GmbH

The four of Woolga

guertlerbachmann Werbung GmbH

Art Direction

Turner Broadcasting System Germany/ CNN International

The CNN Ecosphere

HEIMAT

Web Applications / Interactive Tools

Tuner Broadcasting System Deutschland GmbH (CNN International)

The CNN Ecosphere

HEIMAT

Animation

Turner Broadcasting System Germany/ CNN International

The CNN Ecosphere

HEIMAT

Design

Tuner Broadcasting System Deutschland GmbH (CNN International)

The CNN Ecosphere

HEIMAT

Direction

Hornbach Home Improvement

Every Change needs a new beginning.

HEIMAT

Art Direction

Tuner Broadcasting System Deutschland GmbH (CNN International)

The CNN Ecosphere

HEIMAT

Art Direction

Hornbach Home Improvement

Every Change needs a new beginning.

HEIMAT

Content Strategy

Tuner Broadcasting System Deutschland GmbH (CNN International)

The CNN Ecosphere

HEIMAT

Innovative Use of Technology

Daimler AG / Mercedes-Benz B-Class F-CELL

The invisible drive

Jung von Matt AG

Innovative Use of Technology

Daimler AG / Mercedes-Benz

Cars tweet empty parking spaces

Jung von Matt AG Stuttgart

Art Direction

Daimler AG

Look twice

Jung von Matt/Fleet GmbH

Design

edding

Wall of Fame

kempertrautmann gmbh

Animation

Audi A4

Pacesetter

kempertrautmann gmbh

Illustration

edding

Wall of Fame

kempertrautmann gmbh

User Experience

edding

Wall of Fame

kempertrautmann gmbh

Typography

Gerstenberg Verlag GmbH + Co. KG

The Real Cookbook

Kolle Rebbe GmbH

Art Direction

fish & more

Against the tide

LEAGAS DELANEY HAMBURG GMBH

Art Direction

Plant-for-the-Planet.org

Leaves

LEAGAS DELANEY HAMBURG GMBH

Typography

Mercedes-Benz Vans

Seat Typography

LUKAS LINDEMANN ROSINSKI GMBH

Typography

Mercedes Benz Vans

The Sprinter applies for a Job

LUKAS LINDEMANN ROSINSKI GMBH

Innovative Use of Technology

Mercedes Benz Vans

Key to Viano

LUKAS LINDEMANN ROSINSKI GMBH

Art Direction

Lebenshilfe (life help of people with intellectual disabilities)

50 blueprints

Ogilvy Germany

Copywriting

HMTM (Academy of Music, Theatre and Media, Hannover)

The absolute pitch

Ogilvy Germany

Typography

BMW Group / BMW EfficientDynamics

EfficientDynamics Sculpture

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG

Typography

The Solar Annual Report

Serviceplan München/Hamburg

Structural Innovation

Rolf Benz

The Rolf Benz Coffeetablebook

Serviceplan München/Hamburg

User Experience

The Solar Annual Report

Serviceplan München/Hamburg

Art Direction

LEGO

LEGO Builders of Sound

Serviceplan München/Hamburg

Animation

SKODA AUTO a.s.

Skoda "Curriculum Vitae"

WEAREFLINK GMBH

Special Effects

SKODA AUTO a.s.

Skoda

WEAREFLINK GMBH


INDIA

CATEGORYBRANDTITLEENTRANT

Photography

Sharad Haksar, Photographer

Divine Irony

1pointsize

Art Direction

Bajaj Exhaust Fans

Reclaim Your Space

Leo Burnett

Photography

Bajaj Exhaust Fans

Reclaim Your Space

Leo Burnett

Art Direction

Vodafone / Blue

Blue

Nirvana Films

Special Effects

Volkswagen India

Volkswagen Jetta Flyboy

Nomad Films


JAPAN

CATEGORYBRANDTITLEENTRANT

Art Direction

Sony / Sony Tablet

Two Will

Taiyo Kikaku co.,ltd.


MALAYSIA

CATEGORYBRANDTITLEENTRANT

Illustration

Penguin Books Malaysia/Penguin Audiobooks

The Piped Piper of Hamelin/The Wizard of Oz/The Jungle Book

Dentsu Young & Rubicam Sdn Bhd


NORWAY

CATEGORYBRANDTITLEENTRANT

Acting

DNB/Financial services

Finally married

TRY/APT

User Experience

Volkswagen

BlueMotion Roulette

TRY/APT


PERU

CATEGORYBRANDTITLEENTRANT

Animation

League Against Cancer

Coffins

Y&R Perú


SINGAPORE

CATEGORYBRANDTITLEENTRANT

Art Direction

Christian Care Services/Ray of Hope

Jack, Queen & King

Leo Burnett Group Singapore

Art Direction

Christian Care Services/Ray of Hope

Jack, Queen & King

Leo Burnett Group Singapore


SWEDEN

CATEGORYBRANDTITLEENTRANT

Innovative Use of Technology

The Sound of Football

Akestam Holst

Innovative Use of Technology

Procter & Gamble Nordic / Ariel Actilift detergent

Ariel Fashion Shoot

Saatchi & Saatchi Stockholm


SWITZERLAND

CATEGORYBRANDTITLEENTRANT

Illustration

Greenpeace Switzerland

Greenpeace David

Draftfcb Lowe Group


THE NETHERLANDS

CATEGORYBRANDTITLEENTRANT

User Experience

Philips

Obsessed with sound

Tribal DDB Amsterdam

Music: Arrangements

Philips

Obsessed with sound

Tribal DDB Amsterdam


TURKEY

CATEGORYBRANDTITLEENTRANT

Art Direction

BEKO

The Recorded Contents

TBWA ISTANBUL


UNITED ARAB EMIRATES

CATEGORYBRANDTITLEENTRANT

Photography

Berlitz

Berlitz - London Bus

FP7/DXB

Art Direction

Batelco

Batelco Directory

FP7/DXB


UNITED KINGDOM

CATEGORYBRANDTITLEENTRANT

Acting

PEPSICO DORITOS

DORITOS DIPS

Abbott Mead Vickers BBDO

Cinematography

SAINSBURY'S

SUN SEEKERS

Abbott Mead Vickers BBDO

Animation

TWININGS

SEA

Abbott Mead Vickers BBDO

Mobile Apps / Interactive Tools

Heineken

Heineken Star Player

AKQA

Innovative Use of Technology

Heineken

Heineken Star Player

AKQA

Copywriting

People Can

People Can writing

Elmwood

Cinematography

Chivas

Big Bear

Euro RSCG London

Direction

Chivas

Big Bear

Euro RSCG London

Direction

Lipton Ice Tea

Slap

Gorgeous

Acting

American Airlines

The individual

Gorgeous

Humor

Lipton Ice Tea

Slap

Gorgeous

Cinematography

Mercedes

Welcome

Gorgeous

Animation

Land Rover/Range Rover -Sport

Positively Charged-Accelerator

RKCR Y&R

Special Effects

Land Rover/Range Rover -Sport

Positively Charged-Accelerator

RKCR Y&R

Acting

Land Rover/ Discovery 4

Dry Cleaner

RKCR Y&R

Music: Arrangements

BBC/BBC

Wonderful World

RKCR Y&R

Illustration

Royal Mail

Royal Mail Collectibles Packaging

The Chase Creative Consultants

Sound Design

Lurpak

Lurpak - 'Kitchen Odyssey'

wave studios


USA

CATEGORYBRANDTITLEENTRANT

Sound Design

Volkswagen

Black Beetle

740 Sound Design

Design

HBO/True Blood

Dig Deeper

BBDO

Content Strategy

AT&T

"Up All Night" Fan Montage Video

BBDO

Rich Media

HBO/True Blood

Dig Deeper

BBDO

Art Direction

American Red Cross

Stuff

BBDO

Art Direction

FedEx

Enchanted Forest

BBDO

User Experience

HBO/True Blood

Dig Deeper

BBDO

Copywriting

HBO

Yacht

BBDO

Acting

HBO

Underdog

BBDO

Animation

Tiense Suiker/Sucres de Tirlemont

T-Man

EURORSCG Brussels

Humor

P&G/ Scope

Oath of Office

Publicis

Innovative Use of Technology

Google

Google Wallet

R/GA

Mobile Apps / Interactive Tools

Google

Google Wallet

R/GA

Illustration

Land Rover/Defender

Passport Stamps

RKCR Y&R

User Experience

The Mill Group

Mill Touch

The Mill

Illustration

People's Improv Theatre

Man's Laughter, News vs Improv, Asteriod

Y&R

Copywriting

Land Rover

Pathlogical Liar

Y&R

Copywriting

Land Rover

Dirty Cops

Y&R




AVANT-GARDE


ARGENTINA

CATEGORYBRANDTITLEENTRANT

Innovative Use of Media

Pepsico

Lay's machine

BBDO ARGENTINA


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Ambient

Keep Australia Beautiful Week

Sound Grate

Clemenger

Guerrilla

National Australia Bank

Break Up

CLEMENGER BBDO MELBOURNE

Sporting Events

Australian Football League

GAME SIGNATURES

George Patterson Y&R

Place-based Media

7-Eleven / Slurpee

BYO Cup Day

Leo Burnett

Event / Nightlife Marketing

Art Series Hotels

Steal Banksy

Naked Communications

Social Network

Transport Accident Commission (TAC) Transport Accident Commission (TAC)

Speedkills

Photoplay Films

Apps

Pedigree Adoption Drive

Dog-A-Like

Whybin\TBWA\Tequila

Innovative Use of Media

Insurance Australia Group Ltd

My Car Is Your Car

Whybin\TBWA\Tequila

Web Applications / Interactive Tools

Pedigree Adoption Drive

Dog-A-Like

Whybin\TBWA\Tequila

Ambient

Insurance Australia Group Ltd

My Car Is Your Car

Whybin\TBWA\Tequila


BELGIUM

CATEGORYBRANDTITLEENTRANT

Innovative Use of Media

Reporters Without Borders

Talking Ad

Publicis Brussels


BRAZIL

CATEGORYBRANDTITLEENTRANT

Consumer Products & Services

Samsung / Printer

Optical Illusion

Leo Burnett Tailor Made

Corporate Image / Information / Recruitment

Mtv Brasil

Balloons

Loducca


CANADA

CATEGORYBRANDTITLEENTRANT

Innovative Use of Media

Wrigley Canada/ Skittles

Touch the Rainbow

BBDO

Innovative Use of Media

Cara Operations Inc./ Swiss Chalet

The Rotisserie Channel

BBDO

Consumer Products & Services

Wrigley Canada/ Skittles

Cat

BBDO


CHINA

CATEGORYBRANDTITLEENTRANT

Ambient

Family Care For Grassroots Community(China)

The keyboard of isolation

DDB China Group

Ambient

World Kitchen / Corelle Dinnerware

Vending Machine

Grey China Marketing Communications Co., Ltd. Shanghai Branch


COLOMBIA

CATEGORYBRANDTITLEENTRANT

Innovative Use of Media

Military Forces of Colombia

The Code

DDB Colombia


FRANCE

CATEGORYBRANDTITLEENTRANT

Social Network

MINI France

MINI Maps

DDB

Ambient

Pepsico France / Tropicana

Billboard powered by oranges

DDB

Educational / Non-profit / Charity

Greenpeace

A new warrior

DDB

In-game Advertising

MINI France

MINI Maps

DDB

Consumer Products & Services

Nestle Waters / Perrier

Le Club Perrier

Ogilvy France


GERMANY

CATEGORYBRANDTITLEENTRANT

Innovative Use of Media

GranataPet

GranataPet Snack Check

agenta agenturgruppe

Innovative Use of Media

Daimler AG

smart EBALL

BBDO Germany GmbH, Duesseldorf

Ambient

Daimler AG

smart EBALL

BBDO Germany GmbH, Duesseldorf

Guerrilla

Exit-Deutschland

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Innovative Use of Media

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Educational / Non-profit / Charity

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Sporting Events

Adidas

The Face of the Marathon

HEIMAT

Corporate Image / Information / Recruitment

Turner Broadcasting System Germany/ CNN International

The CNN Ecosphere

HEIMAT

Corporate Image / Information / Recruitment

Jung von Matt

Lorem Recruitment

Jung von Matt AG

Guerrilla

ISHR International Society for Human Rights

Pirate Radio Experiment

Jung von Matt AG

Ambient

Daimler AG / Mercedes-Benz B-Class F-Cell

The invisible drive

Jung von Matt AG

Guerrilla

NOAH Animal protection

Code: NOAH

Jung von Matt AG

Consumer Products & Services

Daimler AG/Mercedes-Benz B-Class F-CELL

The invisible drive

Jung von Matt AG

Innovative Use of Media

Daimler AG / Mercedes-Benz B-Class F-CELL

The invisible drive

Jung von Matt AG

Guerrilla

Daimler AG / Mercedes-Benz

The all new Actros. Even convinces MAN and Volvo.

Jung von Matt AG Stuttgart

Social Network

Daimler AG / Mercedes-Benz

Cars tweet empty parking spaces

Jung von Matt AG Stuttgart

Banner / Flash Ads

Deutsches Rotes Kreuz e.V. (German Red Cross)

Online Street Musicians

Jung von Matt/Fleet GmbH

Educational / Non-profit / Charity

Stolpersteine, Gunter Demnig

Stolpersteine

Jung von Matt/Fleet GmbH

Innovative Use of Media

Philharmoniker Hamburg

A Sound Logo - Inspired by Hamburg

kempertrautmann gmbh

Homepage / Landing Page

edding

Wall of Fame

kempertrautmann gmbh

Innovative Use of Media

edding

Wall of Fame

kempertrautmann gmbh

Innovative Use of Media

Deutschland findet euch

Missing Add-on

kempertrautmann gmbh

Social Network

edding

Wall of Fame

kempertrautmann gmbh

Guerrilla

Sea Life Germany

Flying Sharks

Leo Burnett Frankfurt

Ambient

Mercedes-Benz Vans

Key to Viano

LUKAS LINDEMANN ROSINSKI GMBH

Apps

UNICEF Donations

UNICEF Repay for good

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG

Public Art & Commerce

LEGO

LEGO Builders of Sound

Serviceplan München/Hamburg

Innovative Use of Media

The Solar Annual Report

Serviceplan München/Hamburg

Ambient

LEGO

LEGO Builders of Sound

Serviceplan München/Hamburg

Innovative Use of Media

Thomas Cook

Thomas Cook Temperatures Calendar

Serviceplan München/Hamburg


HONG KONG

CATEGORYBRANDTITLEENTRANT

Innovative Use of Media

Chok! Chok! Chok!

McCann Worldgroup (Hong Kong)


HUNGARY

CATEGORYBRANDTITLEENTRANT

Web Applications / Interactive Tools

IKEA

IKEA E-FOLDER

Laboratory Ideas Kft.


ISRAEL

CATEGORYBRANDTITLEENTRANT

Innovative Use of Media

Israel Anti-Drug Authority

Drugs Set Your Timeline

Mccann Digital

Social Network

Israel Anti-Drug Authority

Drugs Set Your Timeline

Mccann Digital


ITALY

CATEGORYBRANDTITLEENTRANT

Consumer Products & Services

MONTBLANC CHRONO

THE BEAUTY OF A SECOND

LEO BURNETT ITALIA


JAPAN

CATEGORYBRANDTITLEENTRANT

Web Applications / Interactive Tools

Google Japan / Google

Memories for the future

Hakuhodo Kettle + Hakuhodo

Social Network

Intel / Intel

The Museum of Me

Projector inc.


LEBANON

CATEGORYBRANDTITLEENTRANT

Event / Nightlife Marketing

Diageo Lebanon / Smirnoff

Smirnoff - Double Trouble

TMI- J. Walter Thompson sarl


NORWAY

CATEGORYBRANDTITLEENTRANT

Apps

The Norwegian Consumer Council

The Hormone Scanner

TRY/APT


ROMANIA

CATEGORYBRANDTITLEENTRANT

Consumer Products & Services

Rom/Kandia Dulce

Romanians are smart

McCann Erickson


SINGAPORE

CATEGORYBRANDTITLEENTRANT

Innovative Use of Media

Corlison Pte Ltd / Okamoto Condoms

Nightcap

TBWA Singapore


SWEDEN

CATEGORYBRANDTITLEENTRANT

Ambient

Pause Home Entertainment Stores

The Heist at Pause

Akestam Holst

Innovative Use of Media

Pause Home Entertainment Stores

The Heist at Pause

Akestam Holst

Web Applications / Interactive Tools

Pause Home Entertainment Stores

The Heist at Pause

Akestam Holst

Event / Nightlife Marketing

The Sound of Football

Akestam Holst

Apps

Ubisoft / Just Dance 3

Autodance

CP+B

Apps

Ubisoft

Just Dance

CP+B

Ambient

Volkswagen Sweden

The Winter Adjusted Offer

DDB STOCKHOLM

Advergame

Unilever - Magnum Ice Cream

Pleasure Hunt

LOWE BRINDFORS

Ambient

Procter & Gamble Nordic / Ariel Actilift detergent

Ariel Fashion Shoot

Saatchi & Saatchi Stockholm

Advergame

Procter & Gamble Nordic / Ariel Actilift detergent

Ariel Fashion Shoot

Saatchi & Saatchi Stockholm


SWITZERLAND

CATEGORYBRANDTITLEENTRANT

Consumer Products & Services

BMW M5

Fastest Christmas card

Draftfcb Lowe Group


THAILAND

CATEGORYBRANDTITLEENTRANT

Sporting Events

TMB Bank Public Company Limited / TMB Corporate Branding

Panyee FC

Star Reachers Group Co., Ltd.


THE NETHERLANDS

CATEGORYBRANDTITLEENTRANT

Social Network

Stivoro/Dutch anti smoking council

Blackmail Yourself

Publicis

Innovative Use of Media

Philips

Obsessed with sound

Tribal DDB Amsterdam

Consumer Products & Services

LG Electronics

Thief

Y&R Amsterdam


UNITED KINGDOM

CATEGORYBRANDTITLEENTRANT

Apps

Heineken

Heineken Star Player

AKQA

Ambient

Absolut

Absolut Blank Live

The Mill


USA

CATEGORYBRANDTITLEENTRANT

Innovative Use of Media

AT&T

"Up All Night" Fan Montage Video

BBDO

Consumer Products & Services

HBO/True Blood

Dig Deeper

BBDO

Innovative Use of Media

HBO/True Blood

Dig Deeper

BBDO

Ambient

Ad Council/Autism Speaks

Eye Contact Installation

BBDO

Innovative Use of Media

Procter & Gamble/Gillette Fusion ProGlide

The World's Biggest Shave

BBDO

Social Network

HBO/True Blood

Dig Deeper

BBDO

Corporate Image / Information / Recruitment

AT&T

"Up All Night" Fan Montage Video

BBDO

Advergame

Pizza Hero

CP+B

Innovative Use of Media

Burger King

Whopper Lust

CP+B

Consumer Products & Services

Wrigley / Altoids

Hall of Curiosity

Energy BBDO

Guerrilla

H&R Block

Second Look Detroit

Fallon

Educational / Non-profit / Charity

Troy Public Library

Book Burning Party

Leo Burnett Detroit

Apps

Google

Google Wallet

R/GA

Webisode

Craftsman

SCREW*D

Y&R

Innovative Use of Media

Craftsman

SCREW*D

Y&R




COLLATERAL


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Consumer Products & Services

The Pedigree Adoption Drive

Pedigree Adoption Drive

Whybin\TBWA\Tequila

Consumer Promotions

My Car Is Your Car

Whybin\TBWA\Tequila


BRAZIL

CATEGORYBRANDTITLEENTRANT

Corporate Image / Information / Recruitment

Casa do Zezinho

SHARE WITH THOSE WHO NEED

Almap BBDO Sao Paulo

Specialty Advertising

Zafira Echoes

Publicis

Business Products & Services

Whitenning Post-It Notes

Publicis


GERMANY

CATEGORYBRANDTITLEENTRANT

Events / Trade Shows

Daimler AG

smart EBALL

BBDO Germany GmbH, Duesseldorf

Calendars / Catalogues / Brochures / Annual Reports

Volkswagen AG/Volkswagen Classic

Feels like Volkswagen VW Classic Calendar 2012

Grabarz & Partner Werbeagentur GmbH

Consumer Products & Services

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Calendars / Catalogues / Brochures / Annual Reports

Gruner + Jahr AG & Co KG/Flora Garten

Book of Poison

guertlerbachmann Werbung GmbH

Consumer Promotions

Dailmer AG / Mercedes-Benz

Charity Test Drive

Jung von Matt AG

Consumer Promotions

Daimler AG / Mercedes-Benz B-Class F-CELL

The invisible drive

Jung von Matt AG

Specialty Advertising

Daimler AG / Mercedes-Benz

The all new Actros. Even convinces MAN and Volvo.

Jung von Matt AG Stuttgart

Calendars / Catalogues / Brochures / Annual Reports

ALIVE e.V.

Dead Man Cooking

Jung von Matt/Fleet GmbH

Specialty Advertising

Mercedes-Benz Vans

Key to Viano

LUKAS LINDEMANN ROSINSKI GMBH

Corporate Image / Information / Recruitment Identity

Toyota

There's a place for good engineers

Saatchi & Saatchi GmbH, ZNL Duesseldorf

Consumer Products & Services

Children for a better World

iCare

Saint Elmo's Management GmbH & Co. KG

Calendars / Catalogues / Brochures / Annual Reports

The Siemens Procelain Brochure

Scholz & Friends Berlin

Calendars / Catalogues / Brochures / Annual Reports

Bundesverband Alphabetisierung und Grundbildung e.V./ ALFA-Telefon

The Hidden World

Scholz & Friends Berlin GmbH

Consumer Promotions

Fresh'N'Friends / Fruit Figures

Fruit Figures

Scholz & Friends Berlin GmbH

Business Products & Services

ANDREAS STIHL AG & Co. KG

The STIHL Champagne Mailing

Scholz & Friends Berlin GmbH

Calendars / Catalogues / Brochures / Annual Reports

The Solar Annual Report

Serviceplan München/Hamburg

Consumer Promotions

LEGO

LEGO Builders of Sound

Serviceplan München/Hamburg


ITALY

CATEGORYBRANDTITLEENTRANT

Consumer Products & Services

MONTBLANC CHRONO

THE BEAUTY OF A SECOND

LEO BURNETT ITALIA


JAPAN

CATEGORYBRANDTITLEENTRANT

Consumer Products & Services

Animal Relief Headquarters/ Instant Pet House

Instant Pet House

Hakuhodo Product’s

Calendars / Catalogues / Brochures / Annual Reports

Seeds of Inspiration Book Cover Calendar

YOMIKO ADVERTISING INC.


MEXICO

CATEGORYBRANDTITLEENTRANT

Display / Place-based Media

Puma Mexico

The world´s fastest purchase

Circus

Consumer Promotions

Puma Mexico

The world´s fastest purchase

Circus


SINGAPORE

CATEGORYBRANDTITLEENTRANT

Consumer Products & Services

Kirin Ichiban Beer

Kirin Beer Bro_quet

Dentsu, Young & Rubicam Pte Ltd


SWEDEN

CATEGORYBRANDTITLEENTRANT

Consumer Products & Services

Swebus (long distance bus company)

Swebus Jackpot

Akestam Holst


SWITZERLAND

CATEGORYBRANDTITLEENTRANT

Consumer Promotions

Micasa

Names-Promotion

Spillmann/Felser/Leo Burnett


UNITED KINGDOM

CATEGORYBRANDTITLEENTRANT

Calendars / Catalogues / Brochures / Annual Reports

Simon Beattie

Simon Beattie – Short List Catalogues

Purpose




COMMERCIALS (MOBILE / ONLINE / RADIO / TV & CINEMA)


ARGENTINA

CATEGORYBRANDTITLEENTRANT

Home Products & Services

BGH Air Conditioners

The Nose-O-Meter

DEL CAMPO NAZCA SAATCHI & SAATCHI

Consumer Electronics

Sony CyberShot

Famous Pictures

DEL CAMPO NAZCA SAATCHI & SAATCHI

Spots Longer than 120 Seconds

Unilever/Axe Shower Gel

The Cleaner

Ponce Buenos Aires

Cosmetics / Beauty Aids / Toiletries

Unilever/Axe Shower Gel

The Cleaner

Ponce Buenos Aires

Cosmetics / Beauty Aids / Toiletries

Unilever/Axe

2012

Ponce Buenos Aires

Cosmetics / Beauty Aids / Toiletries

Unilever/Axe Shower gel

The Cleaner

Ponce Buenos Aires

Spots Longer than 120 Seconds

Editorial Dossier / Lapiz de Platino

The Counter Demoralization

Young & Rubicam Argentina


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Retail Stores

IKEA

IKEA Holidays

The Monkeys


BELGIUM

CATEGORYBRANDTITLEENTRANT

Radio

http://en.rsf.org

Press Freedom Day

Publicis Brussels


BRAZIL

CATEGORYBRANDTITLEENTRANT

Automotive

Volkswagen

Translator

Almap BBDO Sao Paulo

Low-budget

Samsung / Printer

Optical Illusion

Leo Burnett Tailor Made

Media Promotion

Mtv Brasil

Balloons

Loducca

Corporate Image / Information / Recruitment

Mtv Brasil

Balloons

Loducca


CANADA

CATEGORYBRANDTITLEENTRANT

Telecommunication Services

Shaw/Exo

Car Chase

BBDO

Online

Shaw/Exo

Car Chase

BBDO

Online

Wrigley Canada/ Skittles

Cat

BBDO

TV & Cinema

Shaw/Exo

Car Chase

BBDO

Confections / Snacks

Wrigley Canada/ Skittles

Cat

BBDO


COLOMBIA

CATEGORYBRANDTITLEENTRANT

Radio

Military Forces of Colombia

The Code

DDB Colombia

Politics / Government

Military Forces of Colombia

The Code

DDB Colombia

Spots Longer than 120 Seconds

Military Forces of Colombia

The Code

DDB Colombia

Radio

Pepsi / Mountain Dew

12.000 FEET RADIO SPOT

Sancho BBDO


FRANCE

CATEGORYBRANDTITLEENTRANT

Automotive

Citroën

PARIS ROME

AGENCE H

Media Promotion

CANAL+

The Bear

BETC EURO RSCG

Beverages: Non-alcoholic

evian

Baby Inside

BETC EURO RSCG

TV & Cinema

CANAL+

The Bear

BETC EURO RSCG

Beverages: Non-alcoholic

Pepsico France / Tropicana

Billboard powered by oranges

DDB

Automotive

Electric Life

Publicis Conseil

Corporate Image / Information / Recruitment

Orange

Hussars

Publicis Conseil


GERMANY

CATEGORYBRANDTITLEENTRANT

Automotive

Daimler AG / MBVD smart

Going home

BBDO Germany GmbH, Duesseldorf

Online

Dirt Devil

The Exorcist

Filmakademie Baden-Württemberg

Home Products & Services

Hornbach Home Improvement

Every change needs a beginning.

HEIMAT

Corporate Image / Information / Recruitment

Hornbach Home Improvement

Every change needs a beginning.

HEIMAT

Radio

NOAH e.V.

What's that noise?

Jung von Matt AG

Radio

ISHR International Society for Human Rights

Pirate Radio Experiment

Jung von Matt AG

Radio

HMTM (Academy of Music, Theatre and Media, Hannover)

The absolute pitch

Ogilvy Germany

Corporate Image / Information / Recruitment

HMTM (Academy of Music, Theatre and Media, Hannover)

The absolute pitch

Ogilvy Germany

Radio

AOK Health Insurance Company

The AOK Hearing Test

Serviceplan Agenturgruppe

Low-budget

Santec Video Surveillance

Santec Prison

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG

Professional Products & Services

Santec Video Surveillance

Santec Prison

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG

Automotive

BMW Group / BMW Lane Departure Warning

BMW Heads

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG

Radio

HiPP

Hipp Crying Baby

Serviceplan München/Hamburg


ITALY

CATEGORYBRANDTITLEENTRANT

Online

AVIS NAZIONALE

SAVE THE LIFE

LEO BURNETT ITALIA

Radio

Coop Italia

Eco Radio Ad

Y&R ITALIA S.R.L.


NEW ZEALAND

CATEGORYBRANDTITLEENTRANT

Entertainment Promotion

SKY Television / MySKY

60 Things in 60 Seconds

DDB Group New Zealand


NORWAY

CATEGORYBRANDTITLEENTRANT

Entertainment Promotion

Canal Digital - Video on demand

The man who lived in a film

TRY/APT

Financial / Investment Services

DNB/Financial services

Finally married

TRY/APT


SINGAPORE

CATEGORYBRANDTITLEENTRANT

Retail Stores

Samroc Paint and Hardware

The Language of Colour

LOWE SINGAPORE


SPAIN

CATEGORYBRANDTITLEENTRANT

Corporate Image / Information / Recruitment

AECC (The Spanish Cancer Research Association)

Fix You

McCann Erickson Madrid

TV & Cinema

CocaCola/CocaCola Zero

The Swap

McCann Erickson Madrid

Entertainment Promotion

Telefonica/Imagenio

Energy

McCann Erickson Madrid


SWEDEN

CATEGORYBRANDTITLEENTRANT

Mobile

Scandinavian Airlines

Couple Up to Buckle Up

CP+B

Healthcare Products & Services

Ronald McDonald Childrens Fund

Dont Hang Up

DDB STOCKHOLM

Healthcare Products & Services

Stomach campaign

Forsman & Bodenfors


THAILAND

CATEGORYBRANDTITLEENTRANT

Online

TMB Bank Public Company Limited / TMB Corporate Branding

Panyee FC

Star Reachers Group Co., Ltd.

Spots Longer than 120 Seconds

TMB Bank Public Company Limited / TMB Corporate Branding

Panyee FC

Star Reachers Group Co., Ltd.


THE NETHERLANDS

CATEGORYBRANDTITLEENTRANT

Consumer Electronics

LG Electronics

Thief

Y&R Amsterdam


UNITED ARAB EMIRATES

CATEGORYBRANDTITLEENTRANT

Home Products & Services

Al Ghandi Electronics/Whirlpool Washing Machine

Explore The Silence/The Distracted Mosquito/The Juvenile Fruit Fly/The Army Ants

DDB

Consumer Electronics

Al Ghandi Electronics/Whirlpool Washing Machine

Explore The Silence/The Distracted Mosquito/The Juvenile Fruit Fly/The Army Ants

DDB


UNITED KINGDOM

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

PEPSICO DORITOS

DORITOS DIPS

Abbott Mead Vickers BBDO

Confections / Snacks

WRIGLEYS

THE NIGHT JAR

Abbott Mead Vickers BBDO

Automotive

MERCEDES BENZ

ESCAPE THE MAP

Abbott Mead Vickers BBDO

Retail Stores

John Lewis Partnership

The Long Wait

Adam & Eve

Healthcare Products & Services

Durex

Vinyl 40"

Euro RSCG London

Telecommunication Services

T Mobile

Royal Wedding

Gorgeous

Spots Longer than 120 Seconds

T Mobile

Royal Wedding

Gorgeous

Media Promotion

BBC/BBC

Wonderful World

RKCR Y&R

Automotive

Land Rover/ Discovery 4

Dry Cleaner

RKCR Y&R


USA

CATEGORYBRANDTITLEENTRANT

Media Promotion

HBO

Underdog

BBDO

Media Promotion

HBO

Watch Something You Haven't Seen TV Campaign

BBDO

Spots Longer than 120 Seconds

Procter & Gamble/Gillette Fusion ProGlide

World's Scariest Shave - Gillette ProGlide Challenge Behind the Scenes

BBDO

Confections / Snacks

Mars Chocolate North America/Snickers

Party

BBDO

Media Promotion

HBO

Yacht

BBDO

Business Products & Services

FedEx

Remarkable Stories TV Campaign

BBDO

Consumer Electronics

Leica

Picture Day/Leica

Bravo Group

Consumer Electronics

Leica

Leica Radio Campaign

Bravo Group

Consumer Electronics

Leica

Grand Canyon/Leica

Bravo Group

Financial / Investment Services

Allstate

Blind Spot

Leo Burnett Chicago

Financial / Investment Services

Allstate

Mayhem

Leo Burnett Chicago

Automotive

Land Rover

You'll Feel Safe Inside

Y&R

Automotive

Land Rover

Pathlogical Liar

Y&R

Transportation / Travel / Tourism

hotels.com

Extreme Booking

Y&R

Home Products & Services

Craftsman

Neverending Projects

Y&R

Automotive

Land Rover

Dirty Cops

Y&R




DESIGN


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Brand Identity / Logos / Stationery

Leo Burnett

Apple Box

LEO BURNETT MCMAHONS POINT

Own Brands

Leo Burnett

Apple Box

LEO BURNETT MCMAHONS POINT

Public Service / Non-profit

Australian Bureau of Statistics/Census

Spotlight

LEO BURNETT MCMAHONS POINT


CHINA

CATEGORYBRANDTITLEENTRANT

Public Service Announcements

Family Care For Grassroots Community(China)

The keyboard of isolation

DDB China Group

Posters

Zendai Art Supermarket

Art, for the price of everyday items

DDB China Group


COLOMBIA

CATEGORYBRANDTITLEENTRANT

Calendars / Catalogues / Brochures / Annual Reports

WWF

One Daily Drop

Leo Burnett Colombiana


CZECH REPUBLIC

CATEGORYBRANDTITLEENTRANT

Posters

Breast Unit Prague - Clinique specialized in breast diseases

"Touch them to ensure they don't disappear"

Leagas Delaney Praha s.r.o.


DENMARK

CATEGORYBRANDTITLEENTRANT

Foods

Kohberg

Kohberg Support the Breasts

envision


GERMANY

CATEGORYBRANDTITLEENTRANT

Personal Items

Medicom Pharma GmbH

Target Heavy Food

BBDO Germany GmbH, Duesseldorf

Homepage / Landing Page

Volkswagen Beetle

Rock 'n' Scroll

DDB Tribal Group GmbH

Calendars / Catalogues / Brochures / Annual Reports

Volkswagen AG/Volkswagen Classic

Feels like Volkswagen VW Classic Calendar 2012

Grabarz & Partner Werbeagentur GmbH

Personal Items

Closed GmbH

The four of Woolga

guertlerbachmann Werbung GmbH

Calendars / Catalogues / Brochures / Annual Reports

Gruner + Jahr AG & Co KG/National Geographic World

Deep Sea Calendar

guertlerbachmann Werbung GmbH

Entertainment / Recreational

Closed GmbH

The four of Woolga

guertlerbachmann Werbung GmbH

Foods

Ricola AG

Unwrap

Jung von Matt AG

Foods

Bakery Treiber

No wrapping, just baking paper

Jung von Matt AG Stuttgart

Homepage / Landing Page

edding

Wall of Fame

kempertrautmann gmbh

Brand Identity / Logos / Stationery

Philharmoniker Hamburg

A Sound Logo - Inspired by Hamburg

kempertrautmann gmbh

Foods

The Deli Garage

Lolly Tools

Kolle Rebbe GmbH

Foods

Gerstenberg Verlag GmbH + Co. KG

The Real Cookbook

Kolle Rebbe GmbH

Foods

T.D.G. Vertriebs GmbH & Co. KG

The Deli Garage Filler

Kolle Rebbe GmbH

Calendars / Catalogues / Brochures / Annual Reports

fish & more

Against the tide Brand book

LEAGAS DELANEY HAMBURG GMBH

Business-to-business

Mercedes Benz Vans

The Sprinter applies for a Job

LUKAS LINDEMANN ROSINSKI GMBH

Brand Identity / Logos / Stationery

RAPP Germany

Send 'Em One Sock

RAPP Germany GmbH

Consumer Electronics

Siemens Electrogeraete GmbH

The Laundry-Gallery

Scholz & Friends Berlin GmbH

Brand Identity / Logos / Stationery

BMW Group / BMW EfficientDynamics

EfficientDynamics Sculpture

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG

Calendars / Catalogues / Brochures / Annual Reports

Rolf Benz

The Rolf Benz Coffeetablebook

Serviceplan München/Hamburg

Calendars / Catalogues / Brochures / Annual Reports

Thomas Cook

Thomas Cook Temperatures Calendar

Serviceplan München/Hamburg

Consumer Products & Services

LEGO

LEGO Builders of Sound

Serviceplan München/Hamburg

Calendars / Catalogues / Brochures / Annual Reports

The Solar Annual Report

Serviceplan München/Hamburg

Calendars / Catalogues / Brochures / Annual Reports

Papierfabrik Scheufelen

Perfection - wall calendar 2012

Strichpunkt GmbH

Calendars / Catalogues / Brochures / Annual Reports

Eberl Print GmbH

Wanderwelten - wall calendar 2012

Strichpunkt GmbH

Calendars / Catalogues / Brochures / Annual Reports

Strichpunkt

GOOD DESIGN

Strichpunkt GmbH


SINGAPORE

CATEGORYBRANDTITLEENTRANT

Personal Items

Corlison Pte Ltd / Okamoto Condoms

Nightcap

TBWA Singapore


SWEDEN

CATEGORYBRANDTITLEENTRANT

Mobile Apps / Interactive Tools

Västtrafik

Gothenburg Tram Sightseeing

Forsman & Bodenfors


UNITED ARAB EMIRATES

CATEGORYBRANDTITLEENTRANT

Brand Identity / Logos / Stationery

Committee of Organ Donation in Lebanon

Organ Donation

DDB


UNITED KINGDOM

CATEGORYBRANDTITLEENTRANT

Brand Identity / Logos / Stationery

Hall & Rose

Hall & Rose

Elmwood

Brand Identity / Logos / Stationery

The Breakfast Club

The Mayor of Scaredy Cat Town

Elmwood

Personal Items

Penhaligon's

Penhaligon's Christmas Boxes

jkr


USA

CATEGORYBRANDTITLEENTRANT

Direct Response

HBO/True Blood

Dig Deeper

BBDO

Overall Website Design

HBO/True Blood

Dig Deeper

BBDO

Consumer Products & Services

Wrigley / Altoids

Hall of Curiosity

Energy BBDO

Calendars / Catalogues / Brochures / Annual Reports

HUB

LifeCycle

Red Peak

Overall Website Design

Craftsman

SCREW*D

Y&R




HISPANIC ADVERTISING


PUERTO RICO

CATEGORYBRANDTITLEENTRANT

Outdoor

Subway /Children's Obesity Awareness

Feed Them Better

DDB Latina Puerto Rico

Digital & Interactive

Unilever / Axe Body Spray

Axe Peephole

DDB Latina Puerto Rico

Outdoor

Burger King

Whopper Showroom

DE LA CRUZ


USA

CATEGORYBRANDTITLEENTRANT

Outdoor

Rosetta Stone

Mistakes

ALMA DDB

Digital & Interactive

State Farm

Play Today Illuminate Tomorrow

ALMA DDB

Print

Mistakes

ALMA DDB

Commercials

American Honda

Aguila

Concept Cafe Advertising

Commercials

American Honda

Dollhouse

Concept Cafe Advertising

Commercials

American Honda

Bobby Temon 1

Concept Cafe Advertising

Commercials

American Honda

Thoughts

Concept Cafe Advertising

Commercials

Procter & Gamble / Clearblue Easy Digital Pregnancy Test

Clear Words

Lápiz USA

Print

Procter & Gamble / Always

Quinceañera

Lápiz USA

Commercials

Cine Las Americas International Film Festival

Merkel

LatinWorks

Commercials

Cine Las Americas International Film Festival

Obama

LatinWorks

Commercials

Cine Las Americas International Film Festival

Cine Las Americas

LatinWorks

Commercials

Cine Las Americas International Film Festival

Cameron

LatinWorks

Commercials

Ford Motor Company

Subliminal

Zubi Advertising




INTEGRATED CAMPAIGN


ARGENTINA

CATEGORYBRANDTITLEENTRANT

Cosmetics / Beauty Aids / Toiletries

Unilever/Axe

2012

Ponce Buenos Aires


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Financial / Investment Services

National Australia Bank

Break Up

CLEMENGER BBDO MELBOURNE

Beverages: Alcoholic

Diageo / Bundaberg Rum

Watermark

LEO BURNETT MCMAHONS POINT

Retail Stores

Foot Locker

Foot Locker Art Prize

SapientNitro

Financial / Investment Services

Insurance Australia Group Ltd

My Car Is Your Car

Whybin\TBWA\Tequila


CHINA

CATEGORYBRANDTITLEENTRANT

Automotive

Volkswagen Group China / The People's Car Project

The People's Car Project

Proximity China


FRANCE

CATEGORYBRANDTITLEENTRANT

Beverages: Non-alcoholic

evian

Baby Inside - integrated

BETC EURO RSCG

Apparel / Accessories

Wrangler

Stunt

FRED & FARID

Beverages: Non-alcoholic

Nestle Waters / Perrier

Le Club Perrier

Ogilvy France


GERMANY

CATEGORYBRANDTITLEENTRANT

Sporting Events

Adidas

The Face of the Marathon

HEIMAT

Business Products & Services

edding

Wall of Fame

kempertrautmann gmbh


JAPAN

CATEGORYBRANDTITLEENTRANT

Telecommunication Services

Google Japan / Google

Memories for the future

Hakuhodo Kettle + Hakuhodo


NORWAY

CATEGORYBRANDTITLEENTRANT

Automotive

Volkswagen

BlueMotion Roulette

TRY/APT


ROMANIA

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

Rom/ Kandia Dulce

Romanians are smart

McCann Erickson


SWEDEN

CATEGORYBRANDTITLEENTRANT

Transportation / Travel / Tourism

Scandinavian Airlines

Couple Up to Buckle Up

CP+B

Telecommunication Services

Telia Sonera Sweden

Soundtrack Sweden

DDB STOCKHOLM

Home Products & Services

IKEA

LULLABIES

Forsman & Bodenfors


UNITED KINGDOM

CATEGORYBRANDTITLEENTRANT

Media Promotion

The Guardian

Three Little Pigs

Bartle Bogle Hegarty


USA

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

Mars Chocolate North America/Snickers

The Snickers Play Hungry, But Not Literally Hungry Integrated Campaign

BBDO

Financial / Investment Services

American Express

Small Business Saturday

Digitas

Financial / Investment Services

H&R Block

Second Look Detroit

Fallon

Corporate Image / Information / Recruitment

Coca-Cola

Arctic Home

Leo Burnett Chicago

Politics / Government

Troy Public Library

Book Burning Party

Leo Burnett Detroit




INTERACTIVE


ARGENTINA

CATEGORYBRANDTITLEENTRANT

Home Products & Services

BGH Air Conditioners

Big Noses

DEL CAMPO NAZCA SAATCHI & SAATCHI


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Home Products & Services

Reckitt Benckiser/ Vanish Crystal White

Sponsor the White House

Euro RSCG

Consumer Electronics

Panasonic Australia Pty Ltd

28 Day Persecution of Rommy Gulla

The Campaign Palace


BELGIUM

CATEGORYBRANDTITLEENTRANT

Automotive

VOLKSWAGEN

GOLF STORY DAYS

DDB Brussels

Banner / Flash Ads

General Motors - Opel

Opel Movano: The File Mover

Goosebumps BVBA


BRAZIL

CATEGORYBRANDTITLEENTRANT

Transportation / Travel / Tourism

Gol Linhas Aereas / Gol Linhas Aereas

Valentine-s Flight

Almap BBDO Sao Paulo

Consumer Electronics

Intel

The Creators Project

DDB Brasil

Consumer Electronics

Samsung / Printer

Optical Illusion

Leo Burnett Tailor Made

Beverages: Non-alcoholic

Red Bull

Street Art View

Loducca


CANADA

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

Wrigley Canada/ Skittles

Cat

BBDO

Confections / Snacks

Frito Lay Canada/ Doritos

The End

BBDO

Confections / Snacks

Frito Lay Canada/ Doritos

The End

BBDO

Home Products & Services

Procter & Gamble / Cheer

Dig It! Get It!

Leo Burnett, Toronto

Beverages: Alcoholic

James Ready

James Ready Spelling Bee Lottery

Leo Burnett, Toronto

Retail Stores

Canadian Tire

House of Innovation

TAXI Toronto


CHINA

CATEGORYBRANDTITLEENTRANT

Websites

Volkswagen Group China / The People''s Car Project

The People's Car Project

Proximity China


COLOMBIA

CATEGORYBRANDTITLEENTRANT

Banner / Flash Ads

Fundacion Pais Libre

Not Found

DDB Colombia

Politics / Government

Armed Forces of Colombia

Invisible Banner

DDB Colombia

Politics / Government

Fundacion Pais Libre

Not Found

DDB Colombia

Websites

Homecenter Colombia

The Man Who Gave Everything Away

Y&R Colombia


FRANCE

CATEGORYBRANDTITLEENTRANT

Media Promotion

13e Rue

I kill a friend 2

BETC EURO RSCG

Media Promotion

CANAL+

Borgia - website

BETC EURO RSCG

Beverages: Non-alcoholic

Pepsico France / Tropicana

Billboard powered by oranges

DDB

Microsite

Greenpeace

A new warrior

DDB

Automotive

MINI France

MINI Maps

DDB

Beverages: Non-alcoholic

Nestle Waters / Perrier

Le Club Perrier

Ogilvy France

Beverages: Non-alcoholic

Nestle Waters / Perrier

Le Club Perrier

Ogilvy France


GERMANY

CATEGORYBRANDTITLEENTRANT

Automotive

Volkswagen Beetle

Rock 'n' Scroll

DDB Tribal Group GmbH

Websites

Volkswagen Beetle

Rock 'n' Scroll

DDB Tribal Group GmbH

Entertainment Promotion

Konami Digital Entertainment GmbH

Konami myPES

G2 Germany GmbH

Banner / Flash Ads

Volkswagen AG/Volkswagen Side assist

Safe for work (Banner)

Grabarz & Partner Werbeagentur GmbH

Corporate Image / Information / Recruitment

Adidas

The Face of the Marathon

HEIMAT

Sporting Events

Adidas

The Face of the Marathon

HEIMAT

Corporate Image / Information / Recruitment

Tuner Broadcasting System Deutschland GmbH (CNN International)

The CNN Ecosphere

HEIMAT

Websites

Tuner Broadcasting System Deutschland GmbH (CNN International)

The CNN Ecosphere

HEIMAT

Sporting Events

Adidas

The Face of the Marathon

HEIMAT

Corporate Image / Information / Recruitment

Tuner Broadcasting System Deutschland GmbH (CNN International)

The CNN Ecosphere

HEIMAT

Media Promotion

Tuner Broadcasting System Deutschland GmbH (CNN International)

The CNN Ecosphere

HEIMAT

Websites

YouTube/Google Germany

Museum Of Obsolete Objects

Jung von Matt AG

Entertainment Promotion

Maxim Gorki Theater Berlin

A Live Play On Facebook

Jung von Matt AG

Automotive

Daimler AG / Mercedes-Benz

Cars tweet empty parking spaces

Jung von Matt AG Stuttgart

Corporate Image / Information / Recruitment

Evangelical Youth Council in Württemberg (ejw)

Joseph twitters the Christmas Story

Jung von Matt AG Stuttgart

Sporting Events

Nike / Nike Vapor Flash Jacket

Catch the Flash

Jung von Matt AG Stuttgart

Politics / Government

Stolpersteine, Gunter Demnig

Stolpersteine

Jung von Matt/Fleet GmbH

Pop-ups

Deutsches Rotes Kreuz e.V. (German Red Cross)

Online Street Musicians

Jung von Matt/Fleet GmbH

Business Products & Services

edding

Wall of Fame

kempertrautmann gmbh

Corporate Image / Information / Recruitment

Deutschland findet euch

Missing Add-on

kempertrautmann gmbh

Microsite

edding

Wall of Fame

kempertrautmann gmbh

Banner / Flash Ads

LEGO GmbH

LEGO Builders of Infinity

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG

Apparel / Accessories

adidas AG/adidas

Game Faces

TBWA Werbeagentur GmbH

Apparel / Accessories

adidas AG/adidas

Tomorrow starts now

TBWA Werbeagentur GmbH


ISRAEL

CATEGORYBRANDTITLEENTRANT

Politics / Government

Israel Anti-Drug Authority

Drugs Set Your Timeline

Mccann Digital


ITALY

CATEGORYBRANDTITLEENTRANT

Apparel / Accessories

MONTBLANC CHRONO

THE BEAUTY OF A SECOND

LEO BURNETT ITALIA


JAPAN

CATEGORYBRANDTITLEENTRANT

Automotive

Honda Motor Co., Ltd. / internavi

dots now

DENTSU INC.

Apparel / Accessories

UNIQLO

UNIQLO NYC NOW

mount

Apparel / Accessories

adidas Japan KK

KUTSUKASU

TBWA HAKUHODO

Sporting Events

adidas Japan KK

adidas x GIANTS : DIGITAL TRYOUT

TBWA HAKUHODO

Apparel / Accessories

adidas Japan KK

adidas Temperature Discount

TBWA HAKUHODO


MEXICO

CATEGORYBRANDTITLEENTRANT

Banner / Flash Ads

Unilever / Dove

Banner Dove NFL

Grupo W


NORWAY

CATEGORYBRANDTITLEENTRANT

Beverages: Alcoholic

Mack Brewery

"The Fuck you International Beer producing assholes"-campaign

TRY/APT

Automotive

Volkswagen

BlueMotion Roulette

TRY/APT

Microsite

Volkswagen

BlueMotion Roulette

TRY/APT


PHILIPPINES

CATEGORYBRANDTITLEENTRANT

Corporate Image / Information / Recruitment

The Coca-Cola Export Corporation / Coca-Cola

Where Will Happiness Strike Next: The OFW Project

MCCANN WORLDGROUP PHILIPPINES


REPUBLIC OF SOUTH KOREA

CATEGORYBRANDTITLEENTRANT

Cosmetics / Beauty Aids / Toiletries

Yuhan-Kimberly / Huggies

Huggies Babbling Translator

POSTVISUAL


ROMANIA

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

Rom/Kandia Dulce

Romanians are smart

McCann Erickson


SPAIN

CATEGORYBRANDTITLEENTRANT

Corporate Image / Information / Recruitment

AFAL (National Alzheimer's Association)

Gamemory

McCann Erickson Madrid


SWEDEN

CATEGORYBRANDTITLEENTRANT

Retail Stores

Pause Home Entertainment Stores

The Heist at Pause

Akestam Holst

Microsite

Swedish Post

Swedens Safest Hands

Akestam Holst

Transportation / Travel / Tourism

Swebus (long distance bus company)

Swebus Jackpot

Akestam Holst

Microsite

Swedish Post

Christmas on Wheels

Akestam Holst

Microsite

Pause Home Entertainment Stores

The Heist at Pause

Akestam Holst

Consumer Electronics

Xmas Carol Torture

Akestam Holst

Retail Stores

Pause Home Entertainment Stores

Santa Pause

Akestam Holst

Beverages: Non-alcoholic

The Sound of Football

Akestam Holst

Apparel / Accessories

Reebok

The Promise Keeper

Forsman & Bodenfors

Automotive

Volvo

XC Travels

Forsman & Bodenfors

Healthcare Products & Services

Libero

Dance Collection

Forsman & Bodenfors

Home Products & Services

IKEA

Lullabies

Forsman & Bodenfors

Banner / Flash Ads

Stockholms Stadsmission

Homeless Banners

GARBERGS

Microsite

Unilever - Magnum Ice Cream

Pleasure Hunt

LOWE BRINDFORS

Confections / Snacks

Unilever - Magnum Ice Cream

Pleasure Hunt

LOWE BRINDFORS

Recreational

Unilever - Magnum Ice Cream

Pleasure Hunt

LOWE BRINDFORS

Apparel / Accessories

Nike

Be Zlatan

Naked Communication

Home Products & Services

Procter & Gamble Nordic / Ariel Actilift detergent

Ariel Fashion Shoot

Saatchi & Saatchi Stockholm


THE NETHERLANDS

CATEGORYBRANDTITLEENTRANT

Healthcare Products & Services

Philips

Philips Make me a Morning Person

Tribal DDB Amsterdam

Consumer Electronics

Philips

Philips Obsessed with sound

Tribal DDB Amsterdam

Transportation / Travel / Tourism

KLM Royal Dutch Airlines

KLM Tile & Inspire

Tribal DDB Amsterdam & DDB Amsterdam


UNITED KINGDOM

CATEGORYBRANDTITLEENTRANT

Automotive

MERCEDES BENZ

ESCAPE THE MAP

Abbott Mead Vickers BBDO

Websites

Rainey Kelly Campbell Roalfe/Creative Awards Industry Calendar Self Promotion

T-Minus

RKCR Y&R

Apparel / Accessories

Sneakerpedia

SapientNitro


USA

CATEGORYBRANDTITLEENTRANT

Banner / Flash Ads

State Farm

Play Today Illuminate Tomorrow

ALMA DDB

Media Promotion

HBO

Pack Your HBO

BBDO

Consumer Electronics

AT&T

You've Got a Case

BBDO

Telecommunication Services

AT&T

Shout From the Mountain Interactive Campaign

BBDO

Media Promotion

HBO/True Blood

Dig Deeper

BBDO

Media Promotion

HBO/True Blood

Dig Deeper

BBDO

Entertainment Promotion

AT&T

"Up All Night" Fan Montage Video

BBDO

Telecommunication Services

AT&T

Infuse Screen Test

BBDO

Financial / Investment Services

State Farm/Insurance

Chaos in Your Town

DDB Chicago

Financial / Investment Services

American Express

Unstaged

Digitas

Politics / Government

Americans Elect

Americans Elect

LBI

Apparel / Accessories

Rip Curl Mirage

R/GA

Apparel / Accessories

Nike EPIC

R/GA

Automotive

Ford Motor Company

Doug, the Orange Spokespuppet

Wunderman Team Detroit

Home Products & Services

Craftsman

SCREW*D

Y&R

Microsite

Craftsman

SCREW*D

Y&R




MARKETING EFFECTIVENESS


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Transportation / Travel / Tourism

Expedia/expedia.com.au

New York on $50

BMF

Social Media

National Australia Bank

Break Up

CLEMENGER BBDO MELBOURNE

Financial / Investment Services

National Australia Bank

Break Up

CLEMENGER BBDO MELBOURNE

Low-budget

The Reach Foundation/Brand Awareness

Open Book Project

DDB Australia

Social Media

St Vincent de Paul Society

Signed Finds

GEORGE PATTERSON Y&R

Direct Response

7-Eleven / Slurpee

BYO Cup Day

Leo Burnett

Sporting Events

Giant

Everyday Rider Sponsorships

Leo Burnett

Philanthropic Appeals

Mars Petcare Australia

Pedigree Adoption Drive

Whybin\TBWA\Tequila

Mobile

Pedigree Adoption Drive

Dog-A-Like

Whybin\TBWA\Tequila


CANADA

CATEGORYBRANDTITLEENTRANT

Low-budget

Boston Pizza

Montreal/Vancouver Pizza

ZIP communication


COLOMBIA

CATEGORYBRANDTITLEENTRANT

Promotion of Peace / Human Rights

Ministerio de Defensa

Operation Christmas

Lowe/SSP3

Social Media

Homecenter Colombia

The Man Who Gave Everything Away

Y&R Colombia

Philanthropic Appeals

Fundación Telefonica / Kidrescue

KIDRESCUE

Y&R Colombia

Mobile

Fundación Telefonica / Kidrescue

KIDRESCUE

Y&R Colombia


FRANCE

CATEGORYBRANDTITLEENTRANT

Interactive

Greenpeace

A new warrior

DDB


GERMANY

CATEGORYBRANDTITLEENTRANT

Civic / Social Education

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Low-budget

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Corporate Image / Information / Recruitment

HORNBACH

The Infinite House

HEIMAT BERLIN

Online

HORNBACH

The Infinite House

HEIMAT BERLIN

Consumer Electronics

Conrad

Marketing effectiveness Conrad

Vasata Schröder Florenz Werbeagentur


HONG KONG

CATEGORYBRANDTITLEENTRANT

Direct Response

Chok! Chok! Chok!

McCann Worldgroup (Hong Kong)


ROMANIA

CATEGORYBRANDTITLEENTRANT

Online

Rom/kandia Dulce

Romanians are smart

McCann Erickson


SINGAPORE

CATEGORYBRANDTITLEENTRANT

Design

The Patissier

Cake-Mouflage

Leo Burnett Group Singapore


SPAIN

CATEGORYBRANDTITLEENTRANT

Event / Trade Show

Sony Pictures Releasing Spain

The smurf village

Bungalow25

Event / Trade Show

Telefonica/Imagenio

Energy

McCann Erickson Madrid


SWEDEN

CATEGORYBRANDTITLEENTRANT

Mobile

Ubisoft / Just Dance 3

Autodance

CP+B

Online

Unilever - Magnum Ice Cream

Pleasure Hunt

LOWE BRINDFORS


UNITED KINGDOM

CATEGORYBRANDTITLEENTRANT

Civic / Social Education

David Cornfield Melanoma Fund

Dear 16-year-old Me

Evidently


USA

CATEGORYBRANDTITLEENTRANT

Social Media

American Express

Small Business Saturday

Digitas

Interactive

American Express

Small Business Saturday

Digitas

Financial / Investment Services

American Express

Small Business Saturday

Digitas

Civic / Social Education

Troy Public Library

Book Burning Party

Leo Burnett Detroit

Politics / Government

Troy Public Library

Book Burning Party

Leo Burnett Detroit

Social Media

Troy Public Library

Book Burning Party

Leo Burnett Detroit

Philanthropic Appeals

Troy Public Library

Book Burning Party

Leo Burnett Detroit

Low-budget

Troy Public Library

Book Burning Party

Leo Burnett Detroit




OUTDOOR / OUT-OF-HOME


ARGENTINA

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

Pepsico

Lay''''s machine

BBDO ARGENTINA

Home Products & Services

BGH Air Conditioners

Big Noses

DEL CAMPO NAZCA SAATCHI & SAATCHI

Beverages: Alcoholic

AbInBev / Andes Beer

Andes Friend Recovery

DEL CAMPO NAZCA SAATCHI & SAATCHI


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Sporting Events

Australian Football League

GAME SIGNATURES

George Patterson Y&R


BELGIUM

CATEGORYBRANDTITLEENTRANT

Posters

Reporters Without Borders

Talking Ad

Publicis Brussels


BRAZIL

CATEGORYBRANDTITLEENTRANT

Billboards

NIVEA/ NIVEA Sun

Sun Art Outdoor

Agenciaclick Midia Interativa

Apparel / Accessories

Sao Paulo Alpargatas/Havaianas

Havaianas USA

Almap BBDO Sao Paulo

Confections / Snacks

Elma Chips/Sensações

Supermarket

Almap BBDO Sao Paulo

Media Promotion

Billboard/Billboard

Typography - Jimi

Almap BBDO Sao Paulo

Automotive

Volkswagen

Hands-free parking system.

Almap BBDO Sao Paulo

Media Promotion

Billboard/Billboard

Typography - Madona

Almap BBDO Sao Paulo

Corporate Image / Information / Recruitment

Escola Sao Paulo (Sao Paulo School)

Pinhole Camera Poster

Dentsu Brasil

Corporate Image / Information / Recruitment

Casa do Saber

Written Matches

Loducca

Billboards

AXN TV BOXES

Publicis

Posters

The Horror Time

Publicis


CANADA

CATEGORYBRANDTITLEENTRANT

Automotive

Mercedes Benz/C-Class Coupe

Blur

BBDO

Retail Stores

IKEA

Moving Day Wild Postings

Leo Burnett, Toronto

Entertainment Promotion

Magic Hat

lg2


CHINA

CATEGORYBRANDTITLEENTRANT

Entertainment Promotion

Zendai Art Supermarket

Art, for the price of everyday items

DDB China Group

Posters

Samsonite

Heaven and Hell

JWT Shanghai

Apparel / Accessories

Samsonite

Heaven and Hell

JWT Shanghai

Apparel / Accessories

Meters\bonwe

The Skate Wash Denim

JWT Shanghai

Apparel / Accessories

Anta

Anta

JWT Shanghai


COLOMBIA

CATEGORYBRANDTITLEENTRANT

Politics / Government

Ministry Of Defense

Rivers Of Light

Lowe/SSP3


CZECH REPUBLIC

CATEGORYBRANDTITLEENTRANT

Healthcare Products & Services

Betadine

Betadine

Young&Rubicam Prague

Transportation / Travel / Tourism

Coleman

Coleman Sleeping Bags

Young&Rubicam Prague


FRANCE

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

Mars Chocolate France/Sncikers

Metamorphosis

CLM BBDO

Confections / Snacks

Perfetti van Melle

Mini Chupa Chups Kipik

DDB

Billboards

Wrangler

Stunt_2

FRED & FARID


GERMANY

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

Wrigley GmbH

Mint parking ticket

BBDO Germany GmbH, Duesseldorf

Automotive

Mercedes-Benz Ceská republika s. r. o.

Night View Assist

BBDO Germany GmbH, Duesseldorf

Professional Products & Services

Image Hair Group Barber Shop GbR/Barbershop

Hairbeard 1 and Hairbeard 2

Euro RSCG Duesseldorf

Automotive

Volkswagen AG/Volkswagen Park assist

Parking precision

Grabarz & Partner Werbeagentur GmbH

Politics / Government

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Confections / Snacks

Ricola

Unwrap

Jung von Matt AG

Billboards

NOAH Animal protection

Code: NOAH

Jung von Matt AG

Automotive

Daimler AG / Mercedes-Benz

The first car that waters flowers.

Jung von Matt AG Stuttgart

Billboards

Audi A5 Sportback quattro

Frost Pattern

kempertrautmann gmbh

Transit

Audi Motorsport/R8 LMS

Audi Fan Messenger

kempertrautmann gmbh

Automotive

Audi Motorsport/R8 LMS

Audi Fan Messenger

kempertrautmann gmbh

Media Promotion

stern.de

updated every second

Kolle Rebbe GmbH

Corporate Image / Information / Recruitment

Sealife Germany

Flying Sharks

Leo Burnett Frankfurt

Automotive

Mercedes-Benz Vans

Key to Viano

LUKAS LINDEMANN ROSINSKI GMBH

Automotive

Mercedes-Benz Vans

Seat Typography

LUKAS LINDEMANN ROSINSKI GMBH

Billboards

Mercedes-Benz Vans

Key to Viano

LUKAS LINDEMANN ROSINSKI GMBH

Healthcare Products & Services

Raum D - Studio for people with dementia

Vivid Memories

Ogilvy & Mather Advertising GmbH

Retail Stores

Siemens Electrogeraete GmbH

The Laundry-Gallery

Scholz & Friends Berlin GmbH

Professional Products & Services

BikeKing24

Twisted Motorcycles

Scholz & Friends Berlin GmbH

Recreational

LEGO

LEGO Builders of Sound

Serviceplan München/Hamburg

Apparel / Accessories

adidas AG/adidas

Game Faces

TBWA Werbeagentur GmbH


HONG KONG

CATEGORYBRANDTITLEENTRANT

Consumer Electronics

Westone (Thinking Group)

Mozart / Beethoven / Tchaikovsky

DDB Group Hong Kong

Consumer Electronics

Westone

Beethoven

DDB Group Hong Kong


INDIA

CATEGORYBRANDTITLEENTRANT

Home Products & Services

Proctor & Gamble

Onion seller

Leo Burnett


MALAYSIA

CATEGORYBRANDTITLEENTRANT

Recreational

Penguin Books Malaysia/Penguin Audiobooks

The Piped Piper of Hamelin/The Wizard of Oz/The Jungle Book

Dentsu Young & Rubicam Sdn Bhd


MEXICO

CATEGORYBRANDTITLEENTRANT

Consumer Electronics

mabe

Maps

YOUNG AND RUBICAM, S. DE R.L. DE C.V.


PHILIPPINES

CATEGORYBRANDTITLEENTRANT

Billboards

The Coca-Cola Export Corporation/Coke

Living Billboard

MCCANN WORLDGROUP PHILIPPINES


REPUBLIC OF SOUTH KOREA

CATEGORYBRANDTITLEENTRANT

Automotive

Hyundai Motor Company

Accent on the Wall

Innocean Worldwide

Billboards

Hyundai Motor Company

Accent on the Wall

Innocean Worldwide


SPAIN

CATEGORYBRANDTITLEENTRANT

Entertainment Promotion

Sony Pictures Releasing Spain

The smurf village

Bungalow25

Sporting Events

Telefonica/Imagenio

Energy

McCann Erickson Madrid

Politics / Government

AECC (The Spanish Cancer Research Association)

Transfers

McCann Erickson Madrid

Billboards

Sony Computer Entertainment

Injection

TBWA Espana

Posters

Sony Computer Entertainment

Injection

TBWA Espana

Corporate Image / Information / Recruitment

Correos

Box

ZAPPING /M&C SAATCHI


SWEDEN

CATEGORYBRANDTITLEENTRANT

Home Products & Services

Procter & Gamble Nordic / Ariel Actilift detergent

Ariel Fashion Shoot

Saatchi & Saatchi Stockholm


SWITZERLAND

CATEGORYBRANDTITLEENTRANT

Automotive

AMAG Automobil- und Motoren AG

Audi - Night vision assistant

Advico Y&R AG (Y&R Group Switzerland)


UNITED ARAB EMIRATES

CATEGORYBRANDTITLEENTRANT

Telecommunication Services

Batelco

Batelco Directory

FP7/DXB

Posters

Batelco

Batelco Directory

FP7/DXB

Retail Stores

Harvey Nichols/ Sale

Behave

Y&R Dubai


USA

CATEGORYBRANDTITLEENTRANT

Cosmetics / Beauty Aids / Toiletries

Procter & Gamble/Gillette Fusion ProGlide

The World's Biggest Shave

BBDO

Corporate Image / Information / Recruitment

Procter & Gamble/Gillette Fusion ProGlide

True Stories Poster Campaign

BBDO

Billboards

Gallo/Barefoot Wine & Bubbly

One Beach Movie Poster Mosaic

BBDO San Francisco

Beverages: Alcoholic

Gallo/Barefoot Wine & Bubbly

One Beach Movie Poster Mosaic

BBDO San Francisco

Automotive

Land Rover/Defender

Passport Stamps

RKCR Y&R




PRINT


ARGENTINA

CATEGORYBRANDTITLEENTRANT

Healthcare Products & Services

Bayer / Tabcin

Interruptions

Young & Rubicam Argentina


BELGIUM

CATEGORYBRANDTITLEENTRANT

Newspaper

Reporters Without Borders

Talking Ad

Publicis Brussels


BRAZIL

CATEGORYBRANDTITLEENTRANT

Media Promotion

Billboard/Billboard

Typography - Iron Maiden

Almap BBDO Sao Paulo

Automotive

Volkswagen

Hands-free parking system.

Almap BBDO Sao Paulo

Media Promotion

Billboard/Billboard

Typography - Jimi

Almap BBDO Sao Paulo

Corporate Image / Information / Recruitment

ABTO/ Organ Transplant Association

Choices

DDB Brasil

Corporate Image / Information / Recruitment

Companhia Athletica (gym)

Dedication

DDB Brasil

Automotive

Fiat / Ducato

Ambulance

Leo Burnett Tailor Made

Magazine

Peugeot

Airbag

Loducca

Automotive

Peugeot

Airbag

Loducca

Magazine

Telefonica-Vivo

Maps

Y&R Sao Paulo


CANADA

CATEGORYBRANDTITLEENTRANT

Media Promotion

The Gazette

Twitter Edition

Bleublancrouge

Newspaper

The Gazette

Twitter Edition

Bleublancrouge


CHILE

CATEGORYBRANDTITLEENTRANT

Business Products & Services

Rhein / Stabilo Boss

Highlighted

Prolam Y&R


CHINA

CATEGORYBRANDTITLEENTRANT

Magazine

Samsonite

Heaven and Hell

JWT Shanghai

Apparel / Accessories

Samsonite

Heaven and Hell

JWT Shanghai


CZECH REPUBLIC

CATEGORYBRANDTITLEENTRANT

Healthcare Products & Services

Betadine

Betadine

Young&Rubicam Prague

Recreational

Coleman

Coleman Sleeping Bags

Young&Rubicam Prague


ECUADOR

CATEGORYBRANDTITLEENTRANT

Home Products & Services

Sherwin Williams/Condor - Washable paint

WALL PAPER

McCann WorldGroup

Professional Products & Services

Bic

books

PUBLICITAS SAATCHI & SAATCHI


FINLAND

CATEGORYBRANDTITLEENTRANT

Beverages: Non-alcoholic

McDonald's Finland

Large Coffee

DDB Helsinki


FRANCE

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

Mars Chocolate France/Celebrations

Your Own Celebration

CLM BBDO

Confections / Snacks

Perfetti van Melle

Mini Chupa Chups Kipik

DDB

Apparel / Accessories

Wrangler

Stunt_2

FRED & FARID

Apparel / Accessories

Wrangler

Stunt_1

FRED & FARID

Restaurants & Foods

Nestle Menier

Old Days

Publicis Conseil


GERMANY

CATEGORYBRANDTITLEENTRANT

Automotive

Volkswagen AG/Volkswagen Park assist

Parking precision

Grabarz & Partner Werbeagentur GmbH

Confections / Snacks

Ricola

Unwrap

Jung von Matt AG

Automotive

Daimler AG

Look twice

Jung von Matt/Fleet GmbH

Business Products & Services

edding

Wall of Fame

kempertrautmann gmbh

Media Promotion

stern.de

updated every second

Kolle Rebbe GmbH

Corporate Image / Information / Recruitment

Leo Burnett

Walter Luerzer Death Note

Leo Burnett Frankfurt

Automotive

Mercedes-Benz Vans

Seat Typography

LUKAS LINDEMANN ROSINSKI GMBH

Automotive

Daimler AG Mercedes-Benz Vertrieb Deutschland Vertrieb Transporter

Danger doesn't announce itself

Scholz & Friends Berlin GmbH


INDIA

CATEGORYBRANDTITLEENTRANT

Home Products & Services

Bajaj Exhaust fans

Cigarette

Leo Burnett

Home Products & Services

Bajaj Exhaust Fans

Reclaim Your Space

Leo Burnett


ISRAEL

CATEGORYBRANDTITLEENTRANT

Confections / Snacks

Wrigley Hubba Bubba

Myths

Gitam BBDO

Healthcare Products & Services

Clearex

Avoid A Catastrophy

shalmor avnon amichay / y&r interactive


ITALY

CATEGORYBRANDTITLEENTRANT

Healthcare Products & Services

SSL/DUREX

Club Crasher

McCann Erickson


MALAYSIA

CATEGORYBRANDTITLEENTRANT

Recreational

Penguin Books Malaysia/Penguin Audiobooks

The Piped Piper of Hamelin/The Wizard of Oz/The Jungle Book

Dentsu Young & Rubicam Sdn Bhd


NORWAY

CATEGORYBRANDTITLEENTRANT

Corporate Image / Information / Recruitment

Volkswagen

Virtual Test Drive

TRY/APT

Magazine

Volkswagen

Virtual Test Drive

TRY/APT


SLOVAK REPUBLIC

CATEGORYBRANDTITLEENTRANT

Media Promotion

Wikimedia Foundation / Wikipedia

Wikipedia - Don't keep it to yourself

JANDL, marketing a reklama, s. r. o.


SPAIN

CATEGORYBRANDTITLEENTRANT

Consumer Electronics

Sony Computer Entertainment

Wound

TBWA Espana

Consumer Electronics

Sony Computer Entertainment

Injection

TBWA Espana


SWITZERLAND

CATEGORYBRANDTITLEENTRANT

Financial / Investment Services

Swiss Life

Life's turns in a sentence Part 1

Spillmann/Felser/Leo Burnett

Financial / Investment Services

Swiss Life

Life's turns in a sentence Part 2

Spillmann/Felser/Leo Burnett


TURKEY

CATEGORYBRANDTITLEENTRANT

Consumer Electronics

BEKO

The Recorded Contents

TBWA ISTANBUL

Retail Stores

IKEA

FIXED PRICES

TBWA ISTANBUL


UNITED ARAB EMIRATES

CATEGORYBRANDTITLEENTRANT

Newspaper

Batelco

Batelco Directory

FP7/DXB

Telecommunication Services

Batelco

Batelco Directory

FP7/DXB

Magazine

Batelco

Batelco Directory

FP7/DXB

Telecommunication Services

Batelco

Batelco Directory - Hotel

FP7/DXB

Retail Stores

Harvey Nichols/ Sale

Behave

Y&R Dubai


UNITED KINGDOM

CATEGORYBRANDTITLEENTRANT

Automotive

Land Rover/Defender

Passport Stamps

RKCR Y&R

Newspaper

Land Rover/Defender

Passport Stamps

RKCR Y&R


USA

CATEGORYBRANDTITLEENTRANT

Cosmetics / Beauty Aids / Toiletries

Procter & Gamble/Gillette Fusion ProGlide

Million Emotions

BBDO

Corporate Image / Information / Recruitment

Procter & Gamble/Gillette Fusion ProGlide

True Stories Print Campaign

BBDO

Corporate Image / Information / Recruitment

Art Director's Club

Keep Fighting The Good Fight

DDB NEW YORK




PUBLIC RELATIONS


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Financial / Investment Services

National Australia Bank

Break Up

CLEMENGER BBDO MELBOURNE

Environmental Issues

Keep Australia Beautiful

The LITTLE Committee

FNUKY

Event Management

Diageo / Bundaberg Rum

Watermark

LEO BURNETT MCMAHONS POINT

Transportation / Travel / Tourism

Art Series Hotels

Steal Banksy

Naked Communications

Philanthropic Appeals

Pedigree Adoption Drive

Whybin\TBWA\Tequila


COLOMBIA

CATEGORYBRANDTITLEENTRANT

Brand Development

Telefónica Telecom / Official Sponsor of Selection Colombia

This country is full of Glory

Y&R Colombia


COSTA RICA

CATEGORYBRANDTITLEENTRANT

Crisis Management

Strategic Advantage Consulting Group

Costa Risa

Grupo de Comunicación Father


GERMANY

CATEGORYBRANDTITLEENTRANT

New Product / Service Launch

Daimler AG

smart eball

BBDO Germany GmbH, Duesseldorf

Civic / Social Education

Exit-Deutschland

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Crisis Management

Evangelical Youth Council in Württemberg (ejw)

Joseph twitters the Christmas Story

Jung von Matt AG Stuttgart


ISRAEL

CATEGORYBRANDTITLEENTRANT

Promotion of Peace / Human Rights

The Peres Center for Peace

Blood Relations

BAUMANN BER RIVNAY SAATCHI & SAATCHI


JAPAN

CATEGORYBRANDTITLEENTRANT

Brand Development

Ezaki Glico Co,.Ltd/Ice No Mi

The Secret Idol

ENGINE FILM Inc.


ROMANIA

CATEGORYBRANDTITLEENTRANT

Brand Development

Rom/Kandia Dulce

Romanians are smart

McCann Erickson


SPAIN

CATEGORYBRANDTITLEENTRANT

Philanthropic Appeals

Asefa Estudiantes (Basketball Team)

Sheikh

McCann Erickson Madrid


SWEDEN

CATEGORYBRANDTITLEENTRANT

New Product / Service Launch

Lagerhaus

Blog up Stores

Prime

Event Management

Abba

Kids Kitchen

Prime

New Product / Service Launch

Procter & Gamble Nordic / Ariel Actilift detergent

Ariel Fashion Shoot

Saatchi & Saatchi Stockholm

Transportation / Travel / Tourism

Swedish institute and VisitSweden/Sweden

Curators of Sweden

VOLONTAIRE AB


USA

CATEGORYBRANDTITLEENTRANT

Media / Entertainment

Comcast SportsNet Bay Area

Search for the World Championship Baby

BBDO San Francisco

Brand Development

Kraft

Ted Williams Fight for Hunger

CP+B




PUBLIC SERVICE ANNOUNCEMENTS


AUSTRALIA

CATEGORYBRANDTITLEENTRANT

Environmental Issues

Keep Australia Beautiful Week

Sound Grate

Clemenger

Environmental Issues

WWF / Earth Hour

Moths

LEO BURNETT MCMAHONS POINT


BELGIUM

CATEGORYBRANDTITLEENTRANT

Promotion of Peace / Human Rights

Reporters Without Borders

Talking Ad

Publicis Brussels


BRAZIL

CATEGORYBRANDTITLEENTRANT

Philanthropic Appeals

Casa do Zezinho

SHARE WITH THOSE WHO NEED

Almap BBDO Sao Paulo

Civic / Social Education

Atitude Brasil / Institutional

Garbage

Leo Burnett Tailor Made


CANADA

CATEGORYBRANDTITLEENTRANT

Civic / Social Education

Canadian Paralympic Committee

Unstoppable

BBDO

Philanthropic Appeals

Raising The Roof

Nothing But Potential - Chair / Plant / Potato

Leo Burnett, Toronto


CHILE

CATEGORYBRANDTITLEENTRANT

Philanthropic Appeals

Fundación Padre Hurtado

Cages

Prolam Y&R


CHINA

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Civic / Social Education

Family Care For Grassroots Community(China)

The keyboard of isolation

DDB China Group


COLOMBIA

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Promotion of Peace / Human Rights

Ministry Of Defense

Rivers Of Light

Lowe/SSP3


FRANCE

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Environmental Issues

WWF

Red Tuna

Ogilvy France

Promotion of Peace / Human Rights

3 generations

Publicis Conseil

Environmental Issues

Surfrider Foundation Europe

Marine Animals

YOUNG & RUBICAM PARIS


GERMANY

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Promotion of Peace / Human Rights

International Society for Human Rights (ISHR)

Hangman

BBDO Germany GmbH, Duesseldorf

Promotion of Peace / Human Rights

Exit-Deutschland

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Civic / Social Education

Trojan Shirt

Grabarz & Partner Werbeagentur GmbH

Civic / Social Education

MTV Networks AG Switzerland

Sexidents

Grey Worldwide GmbH

Civic / Social Education

MTV Networks AG Switzerland

Sexidents

Grey Worldwide GmbH

Environmental Issues

NOAH Animal protection

Code: NOAH

Jung von Matt AG

Promotion of Peace / Human Rights

ALIVE e.V.

Dead Man Cooking

Jung von Matt/Fleet GmbH


HUNGARY

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Civic / Social Education

DDB

Tweetpositive

DDB KFT


INDIA

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Civic / Social Education

Saathi

Street Kids

Leo Burnett


ISRAEL

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Promotion of Peace / Human Rights

The Peres Center for Peace

Blood Relations

BAUMANN BER RIVNAY SAATCHI & SAATCHI


JAPAN

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Promotion of Peace / Human Rights

Google Japan / Google

Memories for the future

Hakuhodo Kettle + Hakuhodo

Philanthropic Appeals

Instant Pet House

Instant Pet House

Hakuhodo Product’s


MALAYSIA

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Civic / Social Education

National Cancer Society Malaysia/Anti-smoking

Brain Development

Dentsu Young & Rubicam Sdn Bhd


MEXICO

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Civic / Social Education

Consejo Consultivo de Puebla

Robbery

Euro RSCG Mexico


PORTUGAL

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Promotion of Peace / Human Rights

Amnesty International

Mugshots

Fuel/ Euro RSCG

Promotion of Peace / Human Rights

Amnesty International

Mugshots

Fuel/ Euro RSCG


SOUTH AFRICA

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Environmental Issues

BirdLife / Save Our Seabirds Festival

SOS Festival Poster Campaign

The Jupiter Drawing Room (Utopia)


SPAIN

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Philanthropic Appeals

AECC (The Spanish Cancer Research Association)

Fix You

McCann Erickson Madrid


SWEDEN

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Promotion of Peace / Human Rights

UNICEF

SANTA

Forsman & Bodenfors

Promotion of Peace / Human Rights

Amnesty

Unlock the truth about Guantanamo.

GARBERGS

Promotion of Peace / Human Rights

Amnesty

Slide to unlock

GARBERGS


THE NETHERLANDS

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Philanthropic Appeals

ALS Foundation Netherlands/Charity

ALS Campaign

Publicis


UNITED ARAB EMIRATES

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Civic / Social Education

Reporters Without Borders

Pixelated Truth

Memac Ogilvy & Mather

Civic / Social Education

Reporters Without Borders

Pixelated Truth-Obama/Clinton

Memac Ogilvy & Mather


USA

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Civic / Social Education

truth

Unsweetened truth

Arnold Worldwide

Civic / Social Education

Ad Council/Autism Speaks

Eye Contact Installation

BBDO

Promotion of Peace / Human Rights

Florida Coalition Against Human Trafficking

Security Camera

MARCA




STUDENT


GERMANY

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Commercials

Nature

We miss you

Filmacademy Baden-Württemberg

Commercials

Levi's

Life is calling

Filmakademie Baden - Württemberg GmbH

Commercials

Dirt Devil

The Exorcist

Filmakademie Baden-Württemberg


NORWAY

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Interactive

Japan National Tourism Organization

Snap&Sleep

Westerdals School of Communication


REPUBLIC OF SOUTH KOREA

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Interactive

Amazon / Kindle

Amazon Kindle Used Store

Kyunghee University

Outdoor

Unilever / Axe

AXE Revolving Doors

Student


SWEDEN

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Interactive

Visit Japan

Post from Japan - Visit Japan

Berghs School of Communication


USA

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Interactive

Amazon Kindle

Kindle Story Maker

Miami Ad School

Guerrilla

Homeless Youth Alliance

Keep the Meter Running

Miami Ad School

Interactive

Volkswagen

Pay By Piece

Miami Ad School

The Global Awards Midas Awards AME Awards