Gideon Amichay
Former Partner & Chief Creative Officer
Shalmor Avnon Amichay / Y&R Interactive Tel Aviv

Gideon Amichay is the former Chief Creative Officer and Joint Managing Partner of Shalmor Avnon Amichay / Y&R Interactive Tel Aviv (1994-2011). He is also a writer and a communication artist.

For over ten years he was a member of Young & Rubicam's Worldwide Creative Board. As Chief Creative Officer, Gideon led the agency to be Israel's market leader in creativity and innovation, and one of the biggest agencies in the country. The agency won Israel’s "Most Creative Agency" Award 7 times. The agency also won an Effie Platinum Award, a Grand Effie and more than 20 additional Israeli Effie Awards.

Under his leadership, Shalmor Avnon Amichay / Y&R Interactive became the first Israeli agency to succeed on a global scale winning 17 Cannes Lions (2008 - 2011), 9 Clio awards, and numerous international Grand Prix Awards, such as the New York Festivals Grand Prix, the London International Awards Grand LIA, and many more.

Over the years, Gideon has served on the juries of many international advertising festivals. Often invited to speak, Gideon lectures around the world about topics related to innovation and creativity.

Graduated from Bezalel Art Academy, Jerusalem, with a B.A (HONORS) in Graphic Design/Visual Communication (1990). In 2008 he has graduated from Berlin School of Creative Leadership, with an EMBA in Creative Leadership.

He started his career as a cartoonist (published in all major Israeli newspapers as well as in The New Yorker).

In 2011 he wrote his first book "No, No, No, No, No, No, No, Yes" on innovation and creativity.

Remi Babinet
Global Chief Creative Officer
BETC Euro RSCG Worldwide

Rémi Babinet is the founder of BETC Paris, France's leading agency, and Global Chief Creative Officer of the HAVAS network. Now 16 years old, BETC holds a unique place in the international advertising industry.

Named ‘most creative French advertising agency' 12 times in 16 years, BETC has carved out a brand image that is original and resolutely modern for its many clients - evian, Air France, Peugeot, Canal +, Petit Bateau, Lacoste. BETC regularly wins international prizes for its campaigns, being one of only 10 agencies in the world to be ranked in the Gunn Report for the last seven years in a row, and with BETC's infamous Canal+ spot ‘The Closet' just confirmed as the most awarded film in the world this year.

Rémi's recent achievements include the evian Rollerbabies campaign, which has spawned the most viewed online ad of all time (certified by the Guinness World Records - over 120 million views and counting.

As Chairman of BETC, Rémi Babinet has consistently challenged the traditional limits of advertising, opening up his agency up to new creative fields. Since 2001, Rémi and the agency's TV production department have produced the ‘PANIK' parties in Paris, bringing together artists from the alternative rock and electronic music scenes, such as Justice, The Film, SebastiAn, Jay Jay Johanson, Archive, Peter Kruder, Neneh Cherry.

In 2003, Rémi Babinet inaugurated the Passage du Désir, a 800m2 space on the agency ground floor dedicated to fashion, design, art, photography (showing, amongst others, Hussein Chalayan, Yohji Yamamoto, Viktor & Rolf, Christian Lacroix, the ‘Festival d'Automne de Paris', Rineke Dijkstra, Ruri, Joana Vasconcelos, World Press/Paris Photo Month, Dyfashional). It is Rémi's belief that advertising should be open to and engage with the world around it, thereby creating new ways with which to interact with society and consumers.

Rémi Babinet is Head Lecturer at the Institut des Sciences Politiques in Paris. From 2003 to 2007 he was President of the French Art Directors Club, association that represents advertising creatives and in 2008, he was Guest Editor of the Gunn Report, which ranks the best creative agencies around the world. In 2008, he also conceived and wrote the book, ‘BETC Paris, global advertising agency', published and distributed worldwide by BIS Publisher. Last year Rémi was Foreman of the D&AD TV advertising jury and was voted onto the Andys jury.

Lisa Bennett
Chief Creative Officer
North American Creative Chair
DDB San Francisco, USA

Lisa began her career at Leo Burnett after graduating from The University of Texas in Austin. She became a Creative Director at age 27 and in 2000 Advertising Age named Lisa one of “21 to Watch in the 21st Century”. She went on to lead the creative charge on iconic brands such as McDonald’s, Disney, Coca Cola, Delta Airlines and Heinz Ketchup.

In 2003, Lisa joined DDB as Managing Partner & Chief Creative Officer of the San Francisco office. Over the years, she has attracted world-class talent and brought a new energy and recognition to the agency’s creative product. Within two years of her arrival, DDB SF won their first Cannes Lion and a few years later received four Cannes Lions across four different categories. Under Lisa’s leadership, the team has created award-winning campaigns for Glad, Brita, Kingsford and attracted new clients to the agency such as Intel, ConAgra, ESPN International, and Benefit Cosmetics.

Most recently, Lisa added North American Creative Chair to her responsibilities. In this new role, she leads the DDB North American Creative Council and sits on the Global Creative Council as the North American representative. Lisa has served on The Cannes Lions Film Jury and Executive Juries for One Show, Clio Awards, Communication Arts and New York Festivals.

Michael Dee
Chief Creative Officer
DDB China Group

With 26 years of experience in the advertising industry, Michael Dee is an inspiring leader and mentor to a large and diverse team at DDB China Group.

His two decades of experience, leading to Cannes Gold Lion, Gold at ANDY, Gold at One Show, and four Grand Prix awards at the UK Green Awards, AdFest , Longxi awards and China 4A Creative Awards. He was named Creative of the Year for Greater China by Campaign Agency of the Year Awards; DDB China Group Shanghai was also named Creative Agency of the Year for Greater China; and Tribal DDB Shanghai was named Digital Agency of the Year for greater China at the 2010 Campaign Agency of the Year Awards. In addition to this, DDB China Group was named Agency of the Year for China by 2010 Ad Age. 



He has served on the jury at New York Festivals, London International Advertising Awards, AME awards, Spikes, AdFest, Mobius Awards, China ‘Great Wall' Awards and China Effie Awards. He has also chaired the judging panel at Longxi Awards, China 4A Awards, Taiwan 4A Awards and Times Advertising Awards.

He is also an ambassador for ADC in China, a member of the Board of Directors for One Show China, and consults on the Longxi Awards and Times Advertising Awards. He gives back to the industry in his capacity as an EMBA lecturer for Qinghua University and as a Professor at both Nanjing University and Shanghai Normal University.

Matt Eastwood
Chief Creative Officer
DDB New York

Matt joined DDB New York as Chief Creative Officer in 2010. Described by Britain’s Campaign magazine as a “unicorn” in the communications industry, Matt has overseen some of the most innovative and recognizable creative projects in advertising today.

His career has spanned numerous agencies, specialties and countries, including Australia, the UK and US. Having spent three years at DDB earlier in his career, Matt rejoined DDB Australia in 2006 as National Creative Director and Vice Chairman. During his eight-year career with DDB, the agency has been a Campaign Brief Agency of the Year, an Australian Creative Hotshop and the Campaign Network of the Year.

Matt has worked with clients that include McDonald’s, Accenture, BMW, British Airways, GE, Reuters, SC Johnson, Toyota and Xerox.

Jim Elliott
Chief Creative Officer
Y&R New York

Jim Elliott joined Y&R New York as Chief Creative Officer in June of 2011, after having served as Group Creative Director at Goodby, Silverstein & Partners SF where he spent five years working on key clients including Haagen-Dazs, Denny's, HP, Netflix, Yahoo! and Sonic Drive-In. Along the way, he earned the distinction as one of the agency's most awarded creatives. His work for Hyundai helped turn the struggling car manufacturer in to one of the most successful car companies in America during one of the worst economic climates on record.

Awards include D&AD, Cannes, CLIO, AICP, Andy's, Communication Arts, The One Show, The Art Directors Club, Stephen E. Kelly, Effie Worldwide, National ADDY, Radio-Mercury, The Web Marketing Association and the Yahoo! Big Idea Chair. Jim's work for both Nike and Häagen-Dazs are on permanent display at the MoMA. Additionally, his integrated "Help the Honey Bees" campaign for Häagen-Dazs earned the brand the first-ever Green Pencil awarded by The One Club.

Jim came to advertising by way of the Portfolio Center in Atlanta following a BA from the University of Pennsylvania. His first ad job was at Hill Holliday Advertising in Boston as a media planner. He cut his writer's teeth at Mullen Advertising in Wenham, Massachusetts, then took a position at Cole & Weber United in Seattle that evolved into a creative director/partner position before settling in at Goodby in 2006.

Jim currently resides in Manhattan with his wife Sharlyn, their Labrador Retriever "Teej" and their brand new baby boy, Kayden James. Jim enjoys Stand-Up Paddle Surfing, biking and, as a reward, smoking large quantities of meat on his grill while contemplating new tricks to teach Teej (like how to change diapers).

Pete Favat
Chief Creative Officer
Arnold Worldwide

Pete oversees all of Arnold's clients. His path to this position started in 1984 when he graduated from the School of Visual Arts in NYC. Hired right out of SVA by his teachers, Pete's professional career began with work on Diet Coke, Coca-Cola and Carnation pet foods.

At 29, Pete moved to Boston to become Creative Director and Partner of Houston Herstek Favat, where he and his teams put Converse sneakers on the map with award-winning campaigns, created the most successful state anti-tobacco campaign "It's Time We Made Smoking History," and grew HHF to $200 million and 150 brilliant people. In 1999 HHF was acquired by Arnold. At Arnold, Pete launched the truth campaign - the most successful national anti-tobacco program ever. He led teams on truth , McDonalds, Tmberland, ESPN, Jack Daniels, Carnival Cruises, Progressive Insurance, Volvo, and created TAG body spray for Gillette. Pete is now Chief Creative Officer Arnold Worldwide in Boston.

Pete's awards include Gold Lions at Cannes, Gold Pencils at the One Show, British D&AD Communication Arts honors, ANDYs, CLIOs, , Grand Effies and Three Emmy awards for Arnold's work

In addition to advertising, Pete has always shown great interest in directing film. He is credited with directing one of MTVs most highly acclaimed documentaries, "I Can't Breathe." And he designed and built an LEED certified home on This Old House.

Rob Feakins
President /
Chief Creative Officer
Publicis NY, USA

Rob Feakins joins Publicis from kirshenbaum bond + partners (kb+p) where he most recently served as executive creative director and vice chairman. He joined kb+p in January 2001 as co-executive creative director and was part of a new business team that won over $500 million in new business including: Panasonic, Ciroc Vodka, Don Julio Tequila, Timex, Mohegan Sun, Ciba Vision Contact Lenses and Song Airlines. At kb+p, Feakins also created memorable campaigns for Target, Moet, Hennessy Cognac, CitiAadvantage and Liberty Mutual. Feakins spent the majority of his career at Chiat/Day Los Angeles where he worked on Nissan and Eveready Energizer. He was lured back east to work on Volvo at MVBMS, and prior to joining kb+p was executive creative director of Ammirati Puris Lintas. He's won all the top awards including Cannes Lions, One Show Pencils, Andy Heads and his work has appeared in virtually every award show in the industry. His work for the Energizer Bunny is represented in the book, The 100 Best Commercials.

Lee Garfinkel
Chief Creative Officer
Global Brands
Euro RSCG

Lee Garfinkel, one of the industry's leading creative talents, is currently Chief Creative Officer, Global Brands at Euro RSCG.

Most recently, he was Chairman, Chief Creative Officer at DDB NY. During his six years at DDB, he gained new assignments on Bud Light and Michelob, as well as winning such accounts as Diet Pepsi, Philips Global, Subaru, Lipton Tea, The American Cotton Council, United Technologies Corp., Electrolux Appliances, Legg Mason, Georgia Pacific and Gibson Guitars. Lee was also the architect behind Amplify, the digital group within DDB New York. Since its inception in 2006, Amplify has grown to several million dollars in billings.

Before coming to DDB, he spent 14 months as President and Chief Creative Officer of D'Arcy Worldwide. In that short time, Lee helped improve the agency's creative output, rejuvenating such famous brands as Cadillac and Crest. His work also helped D'Arcy win the Heineken and Cadbury global accounts.

Prior to D'Arcy, Lee worked at Lowe & Partners, where he spent eight years as Chairman, CEO and Chief Creative Officer, U.S. At Lowe, he was credited with significantly raising the agency's creative profile with work on such brands as Mercedes-Benz, Diet Coke, Sprite (Obey Your Thirst), Heineken, Citibank, Sun Microsystems, KPMG, Sony, CBS and GMC trucks.

Prior to Lowe, Lee spent three years at BBDO as Executive Vice President and Executive Creative Director, where he created unforgettable work for Pepsi including "Shady Acres," MC Hammer and the original Cindy Crawford spot.

Before BBDO, Lee was at Levine, Huntley, Schmidt & Beaver for 11 years. Starting as a copywriter, he worked his way up to Executive Vice President, Executive Creative Director. He authored some of the agency's most admired campaigns including Subaru, Genesee Beer, People Express Airlines, Matchbox cars and Citizen Watches.

Lee has received every major advertising award. In addition to winning Cannes Lions for Subaru, Pepsi, Mercedes, Beneficial and Heineken, his industry honors also include One Show, ANDY and Clio awards.

In 1986, Adweek chose Lee for the magazine's East Coast All-Star Team of Best TV Copywriters. Three years later, Adweek's Winners Magazine selected him as the #1 Copywriter and #3 Creative Director in the United States. In 1992, Lee was selected by Crain's New York Business for its annual "Forty under 40" feature, which profiles executives under 40 making their mark in business. In 1994, Lee was inducted into the Advertising Hall of Achievement. The following year, Adweek once again chose him for their U.S. All-Star Team, this time as Best Creative Director. In 1998, Lee was featured in the Wall Street Journal's creative leader series. And in 2005, Lee was part of the management team responsible for DDB being named Adweek's "Global Agency of the Year."

Lee has served as President of the One Club (1991-1993); in 1998, he chaired the ANDY Awards and in 2002 he was the U.S. Juror at the Cannes Advertising Festival.

An avid musician, he holds a Bachelor of Arts degree from Queens College, New York.

Tony Granger
Global Chief Creative Officer
Y&R

Tony Granger is Global Chief Creative Officer of Young & Rubicam.

Tony believes in the magic of ideas and their power to generate change. They form his passion to transform brands and agencies.

Since arriving at Young & Rubicam in 2008, Tony has done both. He has attracted some of the industry's best creative talent, fully integrated digital into the agency, and built a global creative community in both spirit and practice. It's resulted in radically refreshed work for clients like Bacardi, LG, Colgate-Palmolive, Virgin Atlantic, Land Rover, and Telefonica.

At Cannes 2010, Y&R New York was the #1 agency in the US and the #2 globally. Y&R's global network ranked #3 at Cannes, leaping forward 5 places in a single year. Young & Rubicam was also named Network of the Year by the ADC, the NY Festivals and the London International Festival.

Before joining Y&R, Tony spent five years at Saatchi & Saatchi. There, too, he led the agency's creative transformation. Saatchi became the top creative agency in the U.S., and International Agency of the Year at both the Cannes and the Clio Festivals. He led a similar renaissance at Bozell New York, where the shop catapulted to best in the U.S. and 3rd best at Cannes in 2002. Tony began his career in his native South Africa, where he led TBWA/Hunt Lascaris, a shop of proud heritage and creative pedigree.

Tony and his agencies have won tons of awards, and he's been fortunate to serve as president of several international juries. But he's most proud to have shaped top creative agencies, and worked with the world's most sought after clients on some of the most recognized and influential global brands. He is fanatically focused and excited for the future of the business and this industry.

Judy John
Chief Executive Officer and
Chief Creative Officer
Leo Burnett Toronto, Canada

Judy began her career as a copywriter, honing her craft at agencies ranging from small independent shops to large multinationals to running her own company, where she was a writer/director. Judy joined Leo Burnett Toronto in 1999, as Chief Creative Officer and in March 2011, was promoted and added the CEO title.

Under her direction, the agency has been recognized nationally and globally: winning the first ever D&AD Black Pencil in the Digital category, James Ready was the most awarded billboard campaign in the world in 2009 by The Won Report and Leo Burnett Toronto was the only Canadian agency on the Cannes Report's Top 10 in North America in 2010.

Judy guided the agency to an unsurpassed creative record in Canada in 2011. After being the most awarded Canadian agency at the One Show, Leo Burnett Toronto was ranked the #1 agency in Canada and #10 in the world by The Pencil Rankings. Following the most awards at the ADCC, winning the show's inaugural Agency of the Year, and the most Golds at the Canadian Media Innovation Awards, Leo Burnett was ranked the #1 agency and Judy the #1 CD in Canada in Strategy Magazine's Creative Report Card.

Everything from Judy's work ethic to her management style, she learned from years of packing take-out orders at her parents' restaurant.

Prasoon Joshi
Global Creative Head
McCann Worldwide

Steering McCann Worldgroup in a complex and layered market like India is about straddling contradictions and tempering growth with solidity, a challenge that Prasoon Joshi thrives on. He has also recently been mandated with the leadership of McCann Erickson's worldwide Creative Council. Torchbearer of a new, young breed of advertising, Prasoon is credited with putting not just India but Asia on the world stage. Winner of more than 400 National and International Awards, he is only the 3rd Asian to head the Cannes Jury and the only Indian to be part of the Titanium & Integrated Cannes jury. Prasoon's other credits include:

• Scripted the success story for many a brand in India: Coca-Cola, MasterCard, Nestlé, Perfetti's Happydent (rated as the best commercial done in India);
• A prolific poet, first published at age 17, and a feature film song and script writer;
• He was conferred the prestigious National Award by the President of India for his socially impactful work in 2009;
• The World Economic Forum also designated Prasoon as a Young Global Leader.
• Cited amongst the Country's Top 60 icons (Times of India); and amongst India's Top 21 Business Leaders who will shape India in the 21st century (Business Today)
• Invited by the Government of India onto key Advisory panels of national interest (currently leading the Malnutrition campaign directly overseen by the Prime Minister of India).
• A postgraduate in Physics and an MBA.

Amir Kassaei
Worldwide Chief
Creative Officer
DDB Worldwide

He was born in Iran, received upbringing in Austria and higher education in France. His career began as Copywriter at TBWA and Barci & Partner, followed by Copywriter, Creative Director and Executive Creative Director at Springer & Jacoby.

Since 2003, Amir Kassaei was Chief Creative Officer and Associate Partner of DDB Group in Germany, with offices in Hamburg, Berlin and Dusseldorf. Within 2 years he catapulted the agency from nowhere to one of the most creative agencies in Germany and among the best 10 agencies in the world, according to Gunn Report 2005. Thus, he was one of the world's youngest and most successful Chief Creative Officers.

He developed campaigns for Mercedes-Benz, smart, Coca-Cola, Allianz, Apple, Adidas and is currently working for Volkswagen etc. With over 2000 national and international awards (Cannes, Clio, London International Advertising Award, Epica, Art Directors Club Germany, Art Directors Club New York, Eurobest, Cresta, Golden Award of Montreux, One Show, CCA and others) he is one of the most awarded creatives in the world. For example, he won 25 lions at Cannes Lions Festival within the last 3 years.

Amir Kassaei is member of ADC Germany, ADC New York, CCA and D&AD. He has been judging in the world's most famous award shows. Furthermore, he was President of Jury at Eurobest and Meribel in 2007 as well as Dubai Lynx 2010. According to Big Won Report Amir Kassaei was among the 3 best Chief Creative Officers in the world during the last years and in 2009 has been appointed best Chief Creative Officer in the world. DDB was voted the Global Agency Network of the Year by Adweek and according to the Gunn Report it is the most creative network in the world.

Kentaro Kimura
Co-CEO, Executive
Creative Director &
Account Planner
Hakuhodo Kettle, Japan

Joining Hakuhodo in 1992, Kimura has established a unique planning & creative style that eliminates the boundaries of strategic, creative, digital, PR and media development, and working through the entire process.

In 2006 he established Hakuhodo Kettle—a creative agency that plans and implements innovative new campaigns that often exceed ordinary advertising methods—where he continues “boiling the world” by “boiling ideas” and serving them to his clients.

Kimura's list of recognitions include Gold at ADFEST, Gold at CLIO, Yellow Pencil at D & AD, Silver at Cannes Lions, Grand Prix at NY Festival AME award, Gold at New York ADC, Gold at London International, and Gold at Asia SPIKES, Medalist at ACC etc.

He was a member of the jury for the Outdoor Awards at ADFEST, Promo Lion at Cannes, Film, Integrated, and Digital Awards in London International, Film Award in Clio, Innovation and Integrated Award at New York Festivals.

He loves traveling and has visited more than 30 countries. He cannot wait for the day to retire and travel to more countries. But he will never realize his dream, since he loves his current occupation.

Carol Lam
Managing Director & Chief
Creative Officer
McCann Erickson, China

Carol began her career as a copywriter in Hong Kong, and became Managing Director & Chief Creative Officer of McCann Erickson Shanghai in 2010.

In a 20-year career that has included postings with Hong Kong advertising agencies Saatchi & Saatchi, Leo Burnett, J Walter Thompson, Ogilvy, McCann Erickson, and most recently, TBWA Shanghai, Carol has remained focused on building brands and sales through effective creative communications.

You may have seen some of her award-winning campaigns for reputable brands like Cathay Pacific, McDonald’s, Standard Chartered Bank, DBS Bank (Retail Banking & Credit Card), AIA, Procter & Gamble and Shell. Her works have been frequently cited at the EFFIEs, AME, Hong Kong 4As, LongXi Awards, Media Spikes, Asia Pacific AdFest, CLIOs and the GUNN Reports.

Carol frequents the jury panel for many prestigious creative shows including the One Show, ANDYs, D&AD, Media Spike, Asia Pacific Ad Festivals, Long Xi, and China 4As. She is also a frequent speaker on marketing and creativity in the local and international advertising community. She was a columnist for a Hong Kong financial weekly I Money and lectured on Advertising Creative and Strategy on the faculty of Journalism and Communication at the Chinese University of Hong Kong from 2002 to 2007.

Nick Law
EVP & Chief Creative Officer
R/GA, USA

For 10 years Nick has helped shape R/GA's creative vision; a vision that continues to evolve but stays true to it's legacy of combining world class creativity and break-through technology.

As CCO he leads an increasingly diverse group of creatives that include designers, copywriters, interaction designers and creative technologists. From these disciplines he curates and choreographs teams that collaborate on a variety of work, from mobile applications to TV spots and everything in-between.

Since joining R/GA in 2001, Nick has worked with clients such as Nike, Verizon, Walmart, HBO, Johnson and Johnson, IBM, L'Oreal and Google. In that time R/GA has been one of the most awarded agencies in the world, winning every major creative award including 2 Cannes Lion Grand Prix, a Black D&AD pencil and a GRANDY. Adweek named R/GA Digital Agency of the decade and Nike Plus as campaign of the decade.

Nick is on the board of the One Club, has been on every major award show jury (including being president of the Cyber jury at last years Cannes Lions) and has twice been named in the Creativity 50, a list of the world's most influential creative people. He is recognized as an industry thought leader and has been published globally.

Nick began his career as a designer in Sydney, continued as an advertising art director in London and transitioned to digital in the late 90's after moving to New York. His range of experience across marketing disciplines and geographies is an important asset for R/GA as they broaden their offerings and open offices all over the world.

Jean-Remy von Matt
Founder/Chairman
Jung von Matt, Germany

Founder and Chairman Jung von Matt AG, Hamburg, Germany

The first job Jean-Remy von Matt ever held was in the obituaries section of a Swiss newspaper. He was still a young student, and he soon asked himself whether people who had reached the end of their life did not perhaps deserve a better farewell than just standardized copy. This was his first impulse towards creative advertising. Today Jean-Remy is the creative heart of Germany's largest independent advertising agency, Jung von Matt, founded in Hamburg in 1991 by Holger Jung and Jean-Remy von Matt. Nowadays the holding company employs 860 people and manages twelve agencies in the German-speaking world as well as agencies in the Czech Republic, Slovakia and Sweden.

When it comes to awards for creativity and effectiveness, Jung von Matt has been the most successful agency in German-speaking Europe for the past 20 years. Since 1994 Jung von Matt has consistently hit the German ADC's top three and has been ranked first eleven times. Furthermore, the agency has won numerous awards, including Cannes Lions, Clio, D&AD, Eurobest and One Show trophies.

In 2007 the agency topped the creative rankings around the world - not only for traditional media, but also for online. In 2008 The Big Won Report named Jung von Matt top agency in the world. In 2009 Jung von Matt took first place in the "agentur images 09" survey carried out among decision makers in German marketing departments. In addition to being honoured with the Agency of the Year Award at New York Festivals and ADC Austria, Czech Republic & Germany in 2010 the International Cannes Lions Festival named Jung von Matt "Independent Agency of the Year".

James McGrath
Creative Chairman
Clemenger BBDO, Australia

James McGrath is the Creative Chairman of Clemenger BBDO Melbourne, Australia's most Creative (winning Campaign Brief's 'Agency of The Year' for the last three years in a row) and most Effective Agency(Officially Effies Australian Agency of the Year, for the last two years running). He has won more than 500 international and local Creative awards in his career but it is this balance, this mutuality of most Creative and most Effective that lies at the heart of his driving principal of Applied Creativity.

In Australia, James has a reputation for turning floundering agencies into award winning creative powerhouses. Under his leadership at George Patterson Y&R, the agency, considered an aging dinosaur only a couple of years before, went on to win 2007 Agency of the Year and was voted 8th best agency in the world by The Gunn Report. It also produced globally award-winning work including the Carlton Draught 'Big Ad' (featured in the Sydney's Powerhouse Museum and voted Australia's Ad of the Decade and most recently voted by The One Club as 'the number One Beer ad of the Last 15 years').

He has continued this trend at Clemenger BBDO Melbourne, winning every Agency of the Year title in Australia over the last four years, creating globally recognized work such as Four N'Twenty Magic Salad Plate (Gold at Cannes), Guide Dogs 'Support Scent' (Gold at Cannes) NAB 'Breakup' (This year's Cannes PR Grand Prix winner) and Carlton Draught Slow-Mo TVC (Gold at Cannes) to name a few. Clemenger BBDO Melbourne has also won more effectiveness awards than any other agency in both Australia and the whole of the Asia Pacific region.

James' focus is creative excellence combined with precise strategic thought, the aim of which is to create thinking that is robust yet seemingly effortless. It's with those principals and the same sense of judgment that has seen him join BBDO creative leaders David Lubars and Marcello Serpa in the Big Won 2011 rankings, top 10 Creative Officers and has served James well on a succession of prestigious international award juries such as One Show, D&AD, Cannes and now, New York Festivals.

Tham Khai Meng
Worldwide Chief Creative
Officer & Chairman,
WW Creative Council
Ogilvy & Mather
Worldwide, USA

Tham Khai Meng is Worldwide Chief Creative Officer of Ogilvy & Mather and Chairman of its Worldwide Creative Council. He is also a member of the Ogilvy & Mather Worldwide Board and Executive Committee.

Described by Advertising Age as "One of the world's most influential people in the communications business," Khai has worked in every aspect of the business in his 26-year career.

The journey began in London where he studied at Central St. Martins and subsequently at the Royal College of Art where he took an MA in film. This led to his first job in advertising at Leo Burnett, initially in their London office and later in Chicago.

Khai's aptitude for big brands early in his career led to his first creative directorship at Batey Ads in Singapore where he worked on the agency's signature account, Singapore Airlines. Under Khai's watch the airline grew from a fledging brand into one of the world's great brands, and to this day is studied as a textbook case on brand building.

In 2000, Khai went to Ogilvy & Mather to become Regional Creative Director and Co-Chairman of its Asia Pacific network. His success in this role led to his being named Campaign Brief Asia's "Creative Director of the Year" for seven straight years, an unprecedented honor. In 2008 he was inducted into the Campaign Brief Hall of Fame.

Khai has won countless awards and grand prix over the years from every major show including Cannes, D&AD, The One Show, London International Advertising andClios, and has chaired the jury panels for these shows.Khai's work is similarly lauded by clients. He has had the fortune of working with some of the world's greatest brands including American Express, Cadbury's, China Mobile, Coca-Cola, H. J. Heinz, Hewlett-Packard, IBM, Johnson & Johnson, Kraft Foods, Mercedes-Benz, McDonald's, The Economist, Toyota, Unilever Dove, United Nations, among others.

More recently, Khai's counsel has been sought outside the industry. He has addressed the World Economic Forum (WEF), and served on the Singapore Prime Minister's Economic Review Committee.

He is a board member of The Future of Storytelling, a forum of industry leaders tasked with redefining communications in the 21st Century; and a curatorial board member of The Water Tank Project, a public art initiative in New York City that engages renowned artists to promote water conservation and environmental awareness.

In a wink at kismet, after a lifetime fighting fires in the creative department, Khai - who is famous for taking his work home with him - now resides in a former 19th century firehouse in New York City.

Joaquin Molla
Co-Founder and Creative Director
La Comunidad, Argentina

Before opening la comunidad's offices in Miami and Buenos Aires, Joaquín worked for several agencies in Argentina before joining Ratto/BBDO for seven years, first as a senior copywriter and then as creative director. He was instrumental in the development of many regional and international campaigns for brands that include Pepsi, Nike, Volkswagen, Visa, Bank of Boston, Audi, 7-Up, Bayer, USA Network and FedEx.

He later founded la comunidad in 2000, with his brother Jose Mollá. Within two years, the agency became the world's 13th most highly awarded agency according to the Gunn Report and has consistently remained in the rankings over the past 10 years.

Joaquín has overseen campaigns at la comunidad for clients that include Apple, Volvo, Corona Extra, Modelo Especial, MTV, Rolling Stone, Coca-Cola, Disney and many more across a variety of markets including regionally within Argentina, the U.S Hispanic market, Latin America and the U.S. general market, as well as global projects.

His work has been honored by the top advertising festivals including Cannes, Clio, Art Director Club of NY, The One Show, New York Festival, D&AD, London Festival and FIAP.

He's also been invited to serve on the jury of Cannes, D&AD, The One Show, Clios, El Sol, and El Ojo de Iberoamérica and is currently a member of The Argentine Creative Circle Commission.

In his spare time, Joaquín enjoys painting, writing and playing with his two sons, Tomy and Benito. He also enjoys the company of his wife, Paola, a Yoga teacher who restores some of the peace advertising takes out of his life.

Marty Orzio
Chief Creative Officer
Gotham NY, USA

Marty began his career as an English teacher in the Bronx.

He broke into advertising with a one-year stint at Wunderman Worldwide, where he worked on American Express, TWA and Sports Illustrated; and then switched to general advertising at the Marschalk Company (which became Lowe & Partners/SMS). During his 12 years there, he quickly rose from copywriter to EVP Creative Group Head, developing campaigns for Denny's Restaurants, Citibank, Braun, Sun Microsystems, Sprite, Diet Coke, Mennen and Prudential. His Mercedes-Benz work won virtually every industry award-including two Gold Lions.

In 1999, Marty became CCO and Partner at Merkley Newman Harty. While continuing his award-winning advertising for Mercedes, he managed Forbes, Travelers Insurance, BellSouth, BMW Motorcycles, Partnership for a Drug-Free America, JetBlue and United Healthcare.

Marty then took the creative helm at BBDO Chicago, which, building upon its strengths and values, was renamed Energy BBDO.  The agency won a 5-year Effie and a bunch of other awards for accounts such as Orbit, Altoids, Jim Beam, Canadian Club, Lasalle Bank and the United Way.

He is currently CCO at Gotham, winning new business such as Best Western, Chobani yogurt and Denny's, and winning awards for Yellowbook, Britax and the American Heart Association.

Marty believes that creating the right conditions for creative people has certain similarities to managing the wonderful rebellious, insecure and volatile nature of eighth graders.

Santosh Padhi
Chief Creative Officer /
Co-Founder
Taproot, India

Popularly known as 'Paddy' Started his advertising career 15 years ago with Mudra Mumbai. Completing an eventful 10-year stint at Burnett, where he was a Executive Creative Director and National Head of Art (India), 2 years back left the Leo Burnett network to start his new creative venture 'Taproot India'.

Worked on some of the prestigious global brands like: McDonalds, P&G Tide detergent, Johnnie Walker, Heinz Tomato Ketchup, The Times Of India, Times Broadcast, Hallmark Channel, Mumbai Mirror, Hitachi Air Conditioners, Fiat India, Bajaj Auto, Bajaj Electrical, ICICI Bank, Reliance Telecom, Luxor Writing Pens, Perfetti Van Melle etc

Currently Taproot India is working on some of the national and international iconic brands like;
The Times Of India, National Geographic Channel, Fox History and Entertainment channel, DSP Black Rock Mutual Funds, The Conde Nast India, Nirma Detergent (one of the iconic brand of India ), Mumbai Mirror, The Crest Edition, etc.

In the last 2 years, Taproot India has risen to become one of India's most prominent independent creative agencies in India winning Asia's only Gold Clio in 2010 and was ranked India's best performing agency at Cannes also declared the No. 1 Independent agency from India and rated as top best 20 Independent agencies in the world by Cannes survey, Again last year Taproot India was declared as best performed Indian agency at Spikes Asia with 4 gold's and 3 silvers and also topped the table at Adfest with six metals as well.

His Conqueror Paper print campaign was one of the most awarded and celebrated print campaigns from Asia last year in 2010 which won a golds at Cannes, Clios, Spikes and Adfest

Santosh Padhi holds the record of most number of Cannes lions (11) & also most number of One Show Pencils (4) by an individual Indian creative from India

Last 2 year he has been voted as the No. 1 creative person from India, by the Campaign Brief Asia magazine

He was voted as the 3rd best Art Director in the world, in a survey conducted by Campaign (UK)

Paddy is also been a proud holder of the 'Art Director of the Year' title for 3 years in a row at the local Indian award show in his early days.

Besides being part of the team that led the creative renaissance at the Leo Burnett, his creative leadership took India to bag "Agency of the Year" title twice in the global Leo Burnett network in 2003 and 2008. In 2008 he also managed to make Leo Burnett India the No.1 creative agency in India in the local award show

He has won gold in almost every international and national awards show with over 200 International awards and more than 250 local awards, with two Grand Prix's

He has been a judge on various international advertising festivals like this the Clio's, the Dubai Lynx, Adfest Pattya, New York Festivals, London International Awards, Adstar Busan (Korean) award and many local awards shows

Ben Priest
Co-Founding Partner
Adam & Eve, UK

Ben is the founding Creative Partner of adam&eve.

He started his career at O&M in 1990. Since then he has worked at CDP, Lowe Howard-Spink, TBWA and then as Creative Director at RKCY/Y&R.

In January 2008 Ben and three other partners set up adam&eve. It's now a 70 people strong agency, producing award winning work for clients such as John Lewis, Foster's, YouTube, Phones4U and Sony.

In 2011 adam&eve was Campaign magazine's Agency of the Year and Marketing magazine's Agency of the Year.

Martin Pross
Chief Creative Officer
Scholz and Friends, Germany

Martin Pross is Executive Board Member of the Scholz & Friends Group and Partner of the Scholz & Friends Holding Commarco.

Martin Pross was born in Mainz in 1966. He studied communications design at the Saarbrücken College of Fine Arts. Having graduated in 1994, he started his career as Art Director at the agency Maksimovic & Partners.

In 1996, Martin Pross joined Scholz & Friends Berlin, becoming Creative Director two years later. In 2001, having won numerous national and international creative awards, he joined the management. In 2007, he took over group-wide and cross-instrument tasks in Germany as International Creative Director in the Scholz & Friends orchestra and in the international Scholz & Friends offices. Since April 2008 he has been Executive Board Member of the Scholz & Friends Group.

Pross has been a member of the Art Directors Club for Germany since 1998. His work, amongst others for the State of Baden-Württemberg, the Frankfurter Allgemeine Zeitung and Mercedes-Benz, has been honoured at the Clio, LIAA, The One Show and won Gold in Cannes and at the ADC for Germany.

Robert Rasmussen
Chief Creative Officer
Tribal DDB, USA

Robert Rasmussen, Tribal DDB's Chief Creative Officer, has worked in the most creative traditional and digital agencies on his path from designer to art director, to creative leadership including W+K, BBH, R/GA, and JWT. Rob's major client credits include Nike, Jetblue, ESPN, Coca-Cola, Microsoft, Miller Brewing, GMAC/Ally Bank, NFL, Budweiser, and Reebok. Throughout his career, Rob has won every top creative and effectiveness award in the industry. Rob's notable contributions to the evolution of digital creative excellence includes the "Beta-7" campaign for Sega, created while at Weiden + Kennedy, which was recently named in the "Book of Tens: Best Non-TV Campaigns of the Decade" by Advertising Age. Rob was also featured as one of the digital gurus responsible for changing the new media landscape in the NY Times Magazine article "Multiscreen Mad Men". As a vivacious and frequent public speaker, Rob has presented at many events including Ad Week -talks, The VCU Masters Program, and the 4a's. Rob has also been honored to serve as Juror for CLIOs Television, CLIOs Content and Contact, The One Show Interactive, The London International Award, the New York Festivals, Cannes Lions Cyber Jury and The Andy Awards.

Marcus Rebeschini
Chief Creative
Officer - Asia
Y&R

2008 marked a return to Asia for Marcus Rebeschini, who enjoyed great success during his years with TBWA Singapore. He was part of the team that lifted the agency to number one in the market, as well as earning various local and regional Agency of the Year citations.

In 2006, Campaign Brief Asia named Marcus ‘Advertising Person of the Year' for consistent creative excellence over a two-year period, and ranked him as number one Creative in Asia Pacific. Marcus helped TBWA Singapore win their first ever Gold lions - a first feat he later repeated in print whilst working in New York at TBWA/Chiat/Day.

Marcus has won hundreds of industry accolades, including Best of shows, and his campaigns have been ranked in the top ten of Shots and the Gunn Report. In 2009 he won some more Lions and was accepted into the Guinness Book Of Records for Colgate. In 2010 Y&R Jakarta won Indonesia's first ever Gold Lion for the country and Y&R Singapore won The Republic of Singapore Navy account after being with Saatchi & Saatchi Singapore for 28 years. Currently he works with 17 offices throughout Asia. Marcus has also won bronze at the world dirt boarding championships held in LA.

Rob Reilly
Worldwide Chief Creative Officer, CP+B, USA

Rob Reilly joined CP+B in 2003, after spending a decade at a number of New York ad agencies. He began as a copywriter, creating some of the most awarded campaigns in history. He then went on to serve as the global creative director on Burger King, helping to transform the burger chain into one of the most culturally relevant companies in the world. (Yes, he can be partially blamed for the creepy King.)

In his current role, he oversees all of CP+B's offices and clients including category-leading brands such as Windows, Windows Phone, Coke Zero, MetLife, Old Navy, Best Buy, Domino's Pizza, American Express OPEN, Unilever, SAS, Phillips, Jose Cuervo, Kraft Macaroni & Cheese, Milka, and Jell-O. CP+B has been named Agency of the Year by multiple publications and, most recently, Interactive Agency of the Year at the 2010 Cannes Lions International Advertising Festival and Agency of the Decade by Advertising Age.

Rob lives in Colorado with his lovely wife, Laura. In his spare time, he can be found trying to keep up with the younger employees on the company soccer team.

Hugo Rodrigues
Chief Operating Officer /
Chief Creative Officer
Publicis, Brazil

Hugo Rodrigues has just been appointed as Chief Operating Officer (COO), accumulating as CCO (Chief Creative Officer) of Publicis in Brazil, in January, 2011. Therefore, he is the first creative professional to assume the responsibility to manage all departments at the Publicis Brasil, Salles Chemistri and Publicis Dialog agencies.

Two years ago Hugo Rodrigues took over as Vice President Creative Director for Publicis Brasil. In this period Publicis grew 47% compared to 2008, and jumped 19 positions in the Brazilian agency ranking. That was one of the biggest turnarounds in the local advertising market and the best performance among all Publicis Worldwide offices in 2009.

He was one of the founders of Salles Chemistri, which in just 4 years built a solid and respectable image in the market. In the Brazilian ranking, it appears ahead of large agencies such as Grey Brasil and Age Isobar (source: Ibope Monitor).

As a marketing graduate, he's obsessed by results and understands that this is what the client needs. Hugo Rodrigues always supported relevant clients such as Nestlé, GM, Citibank, P&G, Sanofi-Aventis, HP, L'Oréal, Swatch, Groupe SEB, Carrefour, Philips, Bradesco, and Mitsubishi, among others.

He has a professional background as copywriter, but he creates events, internet, promotional and relationship campaigns with the same punch that makes his advertising campaigns part of the Brazilian pop culture. Hugo Rodrigues is the guy who made the famous "Tô Nem Aí" and "Poeira" campaigns that shook the entire country, and helped GM conquer the sales leadership in Brazil that year.

One of his most challenging works created to GM - "Transformers" - had the approval of Steven Spielberg and Michael Bay's studio.

In 2009 Hugo Rodrigues won a Cannes Lion with a Procter & Gamble campaign and 2010 he won another with the Swatch Wristbands case, an idea that became a global media platform for the brand. Swatch Wristbands is still winning important awards around the world.

He has awards from many other important advertising festivals, such as: Clio Awards, The One Show, New York Festivals, Fiap (Festival Iberoamericano de La Publicidad), El Ojo de Ibero-America, Golden Drum and Ad Stars. He was also awarded at top local festivals as CCSP (São Paulo Creative Club), Globo Professional of the Year, Columnists Award, ANJ (National Newspaper Association), Maximidia and Folha/Meio&Mensagem Award.

Recently Hugo Rodrigues was elected one of the ten best Brazilian communication professionals in 2011, ranked by Meio&Mensagem (M&M) one of the most relevant newspaper specialized in marketing and advertising in Brazil.

Hugo Rodrigues was also elected "Creative Professional of the Year" by the Advertising Professionals Association  (APP - Associação dos Profissionais da Propaganda).

Hugo Rodrigues was a juror at several festivals and prizes, such as Cannes, D&AD Awards, London Festival, El Ojo, Ciclope Internacional Advertising Craft, Abril Award, CCSP, Effie Awards and Brazilian Advertising Association (ABP - Associação Brasileira de Propaganda) Festival. He recently was invited to be part of the first Executive Jury of New York Festivals 2011.

For all his history and experience, Hugo has been invited to minister talks to communication and marketing professionals all over Brazil and Latin America.

Diane Ruggie
former Senior Vice President/
Group Creative Director
DDB Chicago, USA

As radical as it is, Diane Ruggie has spent her entire career (less one year) at DDB Chicago, most recently as a Senior Vice President/Group Creative Director. In the past five years, she has won and led a roster of businesses with billings that exceed half a billion dollars.

Within the first 9 months of her career, she won a Clio for a not-for-profit organization. That set the tone and made her a must-have team player. Of the 45 awards she's gotten so far—from New York Festivals, London International, Chicago International, Effies, Mobius, Addys, Globals, Clios and Cannes—36 of them are for charities.

Her campaigns for the Alzheimer's Association and the American Cancer Society have received special judges awards for writing. Around the globe, editors in Japan, designers in London and judges at Cannes have acknowledged her campaigns for The Field Museum in Chicago. She's a featured writer in the book Copywriting--Successful Writing for Design, Advertising and Marketing.

Diane has built the brands of remarkable paying clients as well: McDonald's, Safeway, Luxottica, H&R Block, Wrigley, The Clorox Company, Discover Card, Unilever, Henkel, Hanes Brands, and Dell, to name a few.

But Diane's favorite part of the job is developing award winning teams, including coaching her 2nd and 4th grade sons on to win their respective spelling bees.

Luiz Sanches
Executive Creative Officer
AlmapBBDO, Brazil

Luiz Sanches has been the executive creative officer at AlmapBBDO since 2002, having been with the company since 1995. Since at AlmapBBDO, the agency was considered the most creative agency in the world for two consecutive years by the Gunn Report and was named the Agency of the Year at the 2000 Cannes Festival.

Prior to joining AlmapBBDO, Sanches was junior director at DM9DDB and at Kirshenbaum and Bond and Chiat Day. Sanchez worked on numerous major international accounts including Volkswagen Audi, Pepsi, FedEx, Embratel and Claro among others.

Sanches won the Bronze Lion at the Cannes Festival Young Creatives and three additional lions in press and poster in 1994 and 1996. All in all, he won 15 Cannes Lions, and awards at the FIAP, Clio, London Festival, One Show and NY Art Director's Club.

Sanches majored in Advertising and Communications at the Anhembi-Morumbi School of Advertising and graduated in 1995 after having visited the School of Visual Arts, NY for one semester.

Alex Schill
Global Chief Creative Officer
& Partner
Serviceplan Group, Germany

Alex Schill was born with a Canadian passport, studied at High School of Fine Arts in Berlin for four years and then joined Springer & Jacoby Hamburg as a junior copywriter in 1994.

In 1998, he became the youngest Creative Director within Springer & Jacoby ever and in 2003 he was asked to lead as Chief Creative Officer. 2005 was the most successful year for the agency since its foundation: Springer & Jacoby won seven Lions and had 20 shortlists in six different categories at Cannes Lions.

In 2006, Alex left Springer & Jacoby to become Global Chief Creative Officer, Member of the Board and Associate Partner at the Serviceplan Group. The Serviceplan Group (Serviceplan, Mediaplus, Plan.Net) is one of the biggest independent agencies in Europe with around 1,000 employees in six countries and clients like BMW, Lufthansa, O2 and Sony Ericsson.

Within four years Alex managed to push Serviceplan to number two in the German Creative Ranking (Manager Magazine 2010), number three in the Interactive Ranking (W&V 2009), number three in the Cannes Ranking of Design Agencies (Cannes Report) and number fourteen overall ranking of agencies worldwide (Big Won 2008). Alex is listed number twelve Executive Creative Director worldwide (Big Won 2009).

Mark Tutssel
Global Chief Creative Officer
Leo Burnett Worldwide

Mark Tutssel, one of the most awarded creative directors in the industry, oversees the work of Leo Burnett Worldwide and its 94 global offices. He is passionately dedicated to finding and cultivating the very best creative talent and spreading the global company's commitment to HumanKind communications.

Under Mark's creative leadership, Leo Burnett continues to be recognized for its new-world thinking, consecutively topping the "All Gunns Blazing" category in the annual Gunn Report the last two years. In addition, Leo Burnett had more offices (28) contributing to its creative reputation than any other network.

Prior to becoming Worldwide Chief Creative Officer, Mark was Executive Creative Director of Leo Burnett London. There, the agency was the United Kingdom's #1 creative agency and, in 2001, was the World's Most Awarded. During that time, two of his clients - McDonald's and Heinz - were named Advertiser of the Year in the UK.

In addition to personally winning every major creative accolade, including the prestigious Cannes Grand Prix and 45 Cannes Lions, Mark has had the honour of chairing the world's greatest award shows, including: the Clios, International Andy Awards, D&AD, ADFEST, Eurobest, YoungGuns, Addys, Sharks and Spikes. In 2008, he served as the President of the Cannes Titanium & Integrated Jury and this year, he served as President of both the Film and Press Juries at Cannes.

He is member of the Royal Society of Arts and has co-authored a book on Leo Burnett's "HumanKind" philosophy which was published in October 2010. When not on an airplane, Mark can be found at home in Chicago or London, following the game of football (the one you play with your foot) or spending time with family.

Andreas Ullenius
Executive Creative Director,
Senior Partner, Åkestam Holst, Stockholm, Sweden

Andreas Ullenius stumbled trough the door of the independent creative agency Åkestam Holst in Stockholm about ten years ago when it still was a small and rather new agency. He started out as an art director assistant pretty much because he needed the money but a decade later he is still there, now the executive creative director at one of the worlds most awarded alternative agencies and working with clients all over the world, he's still wondering what he should do for work. Someone said that if you find a job that you love - you wont work a day in your life. Andreas couldn't agree more. The Agency's alternative and open view on problem solving, and their passion for the change we live and work in, has earned the agency an international reputation and something like 300 awards in the last 6 years. Andreas believes that the totally confused time of now is a fantastic time to be a creative. The toolbox is bigger and more dynamic than ever, the possibilities are endless and whoever embrace the change will have the time of their life.

Erik Vervroegen
International Creative Director
Publicis Worldwide

Erik Vervroegen has led agencies in South Africa, Paris and New York. He has worked on iconic brands such as Nissan, Playstation 2, McDonalds, The New York Times, Excedrin, BMW, Wonderbra, Land Rover and Rayban.

He began his career in his native Belgium, moving to TBWA Hunt Lascaris in South Africa and then onto Bozell New York. From there Erik moved to France as Executive Creative Director and President of TBWA Paris. Under his leadership TBWA Paris became Cannes Agency of the Year four years in a row. Returning to the USA Erik joined the San Francisco based, Goodby, Silverstein & Partners.

Most recently Erik has taken up the new challenge, International Creative Director Publicis Worldwide, which sees him sharing his experience with agencies throughout Europe, Asia and Latin America.

Erik has been a juror or featured guest speaker at every major international awards show.

Conway Williamson
Chief Creative Officer
Saatchi & Saatchi NY, USA

Con Williamson began his professional life in the United States Army, as a communications specialist and paratrooper. From there he applied that creative learning to his career as an art director at agencies like Fallon, JWT, (His own agency) Lodge212, Euro/RSCG and now as Chief Creative Officer at Saatchi & Saatchi. He's worked on everything from Dos Equis, to Jaguar, Jet Blue and DC shoes. Currently, besides managing new business wins on Lenovo, Trident and Chase, he also oversees Saatchi & Saatchi's roster of clients that include Miller/Coors, General Mills and Proctor & Gamble. When asked how to best describe what he does for a living, he replies "I make stuff...we make stuff. It is that simple…the making of is a bit more complicated, but at the end of the day we get a business problem on a piece of paper and we make stuff that (hopefully) solves it. And it's different every time...how cool is that?"